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+0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:5:{i:0;a:5:{s:4:\"data\";s:4:\"Blog\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"SEO Tips\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:46:\"adding shipping information to search snippets\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:22:\"Google Merchant Center\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:21:\"product rich 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This will help you display shipping details in your search snippets.</p>\n\n\n\n<div class=\"wp-container-1 wp-block-group aioseo-table-of-contents has-theme-info-background-color has-background\"><div class=\"wp-block-group__inner-container\">\n<p>In This Article</p>\n\n\n\n<div class=\"wp-block-aioseo-table-of-contents\"><ul><li><a href=\"#aioseo-what-are-product-rich-snippets\">What are Product Rich Snippets?</a></li><li><a href=\"#aioseo-why-adding-shipping-information-to-product-rich-snippets-is-important\">Why Adding Shipping Information to Product Rich Snippets is Important</a></li><li><a href=\"#aioseo-how-to-add-shipping-information-to-your-search-snippets-using-wordpress\">How to Add Shipping Information to Your Search Snippets Using WordPress</a><ul><li><a href=\"#aioseo-step-1-install-all-in-one-seo-aioseo\">Step 1: Install All In One SEO (AIOSEO)</a></li><li><a href=\"#aioseo-step-2-add-product-schema\">Step 2: Add Product Schema</a></li><li><a href=\"#aioseo-step-3-edit-product-schema-to-add-shipping-information\">Step 3: Edit Product Schema to Add Shipping Information</a></li></ul></li></ul></div>\n</div></div>\n\n\n\n<h2 id=\"aioseo-what-are-product-rich-snippets\">What are Product Rich Snippets?</h2>\n\n\n\n<p><a href=\"https://aioseo.com/how-to-add-rich-snippets-to-wordpress/\">Rich snippets</a> are the interactive results Google displays in search.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"237\" src=\"https://aioseo.com/wp-content/uploads/2022/11/how-to-add-shipping-information-rich-snippet-example.png\" alt=\"Knowing how to add shipping information to Google search snippets results in enhanced rich snippets.\" class=\"wp-image-136297\" srcset=\"https://aioseo.com/wp-content/uploads/2022/11/how-to-add-shipping-information-rich-snippet-example.png 700w, https://aioseo.com/wp-content/uploads/2022/11/how-to-add-shipping-information-rich-snippet-example-300x102.png 300w, https://aioseo.com/wp-content/uploads/2022/11/how-to-add-shipping-information-rich-snippet-example-600x203.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>These include additional information, such as product images, star ratings, reviews, prices, etc. The purpose of rich snippets is to answer users’ questions immediately by showing as much information as possible straight from the search results.</p>\n\n\n\n<p>Product rich snippets, therefore, are snippets that specifically give users more information about your product right on SERPs. Another invaluable piece of information you can add to your product rich snippets is shipping details. We’ll show you how to do that in a moment.</p>\n\n\n\n<p>For more detailed information about product rich snippets and how to add them in WordPress, <a href=\"https://aioseo.com/how-to-add-product-rich-snippets-in-wordpress/\" title=\"How to Add Product Rich Snippets in WordPress (The Easiest Way)\">check out this easy-to-follow guide</a>.</p>\n\n\n\n<div class=\"wp-block-aioseo-theme-notice-box\" role=\"alert\">\n<p><strong>Note</strong>: Interactive rich snippets are generated by Schema markup. Schema markup is code that works in the background to give search engines more information about your page, so they output rich snippets.</p>\n</div>\n\n\n\n<h2 id=\"aioseo-why-adding-shipping-information-to-product-rich-snippets-is-important\">Why Adding Shipping Information to Product Rich Snippets is Important</h2>\n\n\n\n<p>Adding shipping information to your search snippets greatly impacts your business&#8217;s growth. Some reasons for this include the following:</p>\n\n\n\n<ul><li><strong>Increases conversions</strong>: Displaying shipping information on your product snippets encourages more clickthrough rates (CTRs) as shoppers know the product will reach them.</li><li><strong>Reduces cart abandonment:</strong> <a href=\"https://optinmonster.com/cart-abandonment-statistics/\" target=\"_blank\" rel=\"noopener\" title=\"\">55% of shoppers abandon carts</a> because of surprise costs, like shipping, at checkout. Displaying shipping information on SERPs is an excellent way to combat cart abandonment.&nbsp;</li><li><strong>Increases your average order value (AOV)</strong>: Clear shipping information encourages shoppers to add more products to their cart. This results in increased AOV.</li></ul>\n\n\n\n<p>As you can see, shipping plays a huge role in ecommerce conversion rate optimization, helping you drive more sales. That’s why displaying it on SERPs is something you should strongly consider doing.</p>\n\n\n\n<h2 id=\"aioseo-how-to-add-shipping-information-to-your-search-snippets-using-wordpress\">How to Add Shipping Information to Your Search Snippets Using WordPress</h2>\n\n\n\n<p>Ready to add shipping information to your search snippets?</p>\n\n\n\n<p>Here’s an easy step-by-step guide to help you do just that.</p>\n\n\n\n<h3 id=\"aioseo-step-1-install-all-in-one-seo-aioseo\">Step 1: Install All In One SEO (AIOSEO)</h3>\n\n\n\n<p>The first step to adding shipping information to your search snippets is to install and activate <a href=\"https://aioseo.com/pricing/\" title=\"Pricing\">All In One SEO</a> (AIOSEO).</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"311\" src=\"https://aioseo.com/wp-content/uploads/2022/05/adding-seo-keywords-aioseo.png\" alt=\"AIOSEO is a powerful tool that can help you add shipping information to Google search snippets.\" class=\"wp-image-95222\" srcset=\"https://aioseo.com/wp-content/uploads/2022/05/adding-seo-keywords-aioseo.png 700w, https://aioseo.com/wp-content/uploads/2022/05/adding-seo-keywords-aioseo-300x133.png 300w, https://aioseo.com/wp-content/uploads/2022/05/adding-seo-keywords-aioseo-600x267.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p><a href=\"https://aioseo.com/pricing/\" title=\"Pricing\">AIOSEO</a> is a powerful yet easy-to-use WordPress SEO plugin that has been downloaded over 100 million times. Savvy website owners and marketers trust the plugin to help boost their search rankings and drive relevant site traffic. This is because AIOSEO has many <a href=\"https://aioseo.com/features/\" title=\"Features\">powerful features and modules</a> designed to help you optimize your website for search engines and users.</p>\n\n\n\n<p>One of the most loved features in AIOSEO is the next-gen Schema Generator.&nbsp;</p>\n\n\n\n<p>This is a revolutionary module that makes it easy to add any type of schema markup to your posts and pages. Ecommerce merchants especially love this feature as it makes it easy to add product schema to your post and pages. AIOSEO’s Product schema module also supports Google’s Merchant Center listing schema, a feature that enables you to generate interactive snippets on SERPs.</p>\n\n\n\n<p>Most importantly, the Product schema module allows you to add shipping information to your search snippets.</p>\n\n\n\n<p>For step-by-step instructions on how to install AIOSEO, check out our <a href=\"https://aioseo.com/docs/installing-all-in-one-seo-pro/\" title=\"Installing All in One SEO Pro\">installation guide</a>.</p>\n\n\n\n<h3 id=\"aioseo-step-2-add-product-schema\">Step 2: Add Product Schema</h3>\n\n\n\n<p>Once you’ve installed and activated AIOSEO, the next step to adding shipping information to your search snippets is to add product schema to your page or post. To do that, you must first open the page in editor mode.&nbsp;</p>\n\n\n\n<p>Next, scroll down to the <strong>AIOSEO Settings » Schema</strong>.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"702\" height=\"399\" src=\"https://aioseo.com/wp-content/uploads/2022/11/product-rich-schema-01-1.png\" alt=\"To add shipping information to Google search snippets, you must first add Product schema to your page or post.\" class=\"wp-image-137022\" srcset=\"https://aioseo.com/wp-content/uploads/2022/11/product-rich-schema-01-1.png 702w, https://aioseo.com/wp-content/uploads/2022/11/product-rich-schema-01-1-300x171.png 300w, https://aioseo.com/wp-content/uploads/2022/11/product-rich-schema-01-1-600x341.png 600w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>If the schema type on that page is not set to <strong>Product</strong>, click on the <strong>Generate Schema</strong> button. Doing so will open up our <strong>Schema Catalog, a </strong>modal from which you can select and add product schema markup.&nbsp;&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"403\" src=\"https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-product-option-1.png\" alt=\"Open the Schema Generator and select the Product option from the Schema Catalog.\" class=\"wp-image-133541\" srcset=\"https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-product-option-1.png 700w, https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-product-option-1-300x173.png 300w, https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-product-option-1-600x345.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<h3 id=\"aioseo-step-3-edit-product-schema-to-add-shipping-information\">Step 3: Edit Product Schema to Add Shipping Information</h3>\n\n\n\n<p>The next step to adding shipping information to your search snippets is to fill in (or edit) your product information.&nbsp;</p>\n\n\n\n<p>To get started, click the edit button as shown below:</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"702\" height=\"407\" src=\"https://aioseo.com/wp-content/uploads/2022/11/how-to-add-google-merchant-center-schema-01.png\" alt=\"Click the &quot;Edit&quot; icon to edit your Product schema information.\" class=\"wp-image-137025\" srcset=\"https://aioseo.com/wp-content/uploads/2022/11/how-to-add-google-merchant-center-schema-01.png 702w, https://aioseo.com/wp-content/uploads/2022/11/how-to-add-google-merchant-center-schema-01-300x174.png 300w, https://aioseo.com/wp-content/uploads/2022/11/how-to-add-google-merchant-center-schema-01-600x348.png 600w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>This will open a modal with fields for all the relevant product details needed to generate product schema.</p>\n\n\n\n<p>To add your shipping information, scroll down until you find the <strong>Shipping Destinations</strong> section.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"702\" height=\"537\" src=\"https://aioseo.com/wp-content/uploads/2022/11/how-to-add-shipping-information-shipping-destinations-1.png\" alt=\"To add your shipping information, scroll down until you find the Shipping Destinations section. \" class=\"wp-image-137026\" srcset=\"https://aioseo.com/wp-content/uploads/2022/11/how-to-add-shipping-information-shipping-destinations-1.png 702w, https://aioseo.com/wp-content/uploads/2022/11/how-to-add-shipping-information-shipping-destinations-1-300x229.png 300w, https://aioseo.com/wp-content/uploads/2022/11/how-to-add-shipping-information-shipping-destinations-1-600x459.png 600w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>Fill in all the fields to add information about a shipping destination you support:</p>\n\n\n\n<ul><li>Country</li><li>States</li><li>Postal Code</li><li>Price</li></ul>\n\n\n\n<p>AIOSEO will generate schema markup using this information, which will be output in the form of rich snippets on SERPs. Here’s an example below:</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"303\" src=\"https://aioseo.com/wp-content/uploads/2022/11/how-to-add-shipping-information-snippet-example.png\" alt=\"Example of shipping information in product rich snippets.\" class=\"wp-image-137027\" srcset=\"https://aioseo.com/wp-content/uploads/2022/11/how-to-add-shipping-information-snippet-example.png 700w, https://aioseo.com/wp-content/uploads/2022/11/how-to-add-shipping-information-snippet-example-300x130.png 300w, https://aioseo.com/wp-content/uploads/2022/11/how-to-add-shipping-information-snippet-example-600x260.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>Notice the “Free 6-10 day delivery” in the snippet. Shipping information like this makes a huge difference in increasing your CTR.</p>\n\n\n\n<p>You can add other destinations by clicking on the <strong>Add Another Shipping Destination</strong> link.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"702\" height=\"411\" src=\"https://aioseo.com/wp-content/uploads/2022/11/how-to-add-shipping-information-add-destination-1.png\" alt=\"You can add another shipping destination by clicking on the &quot; Add Another Shipping Destination&quot; link.\" class=\"wp-image-137030\" srcset=\"https://aioseo.com/wp-content/uploads/2022/11/how-to-add-shipping-information-add-destination-1.png 702w, https://aioseo.com/wp-content/uploads/2022/11/how-to-add-shipping-information-add-destination-1-300x176.png 300w, https://aioseo.com/wp-content/uploads/2022/11/how-to-add-shipping-information-add-destination-1-600x351.png 600w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>If you’re a WooCommerce user, then you’ll be glad to know AIOSEO supports WooCommerce shipping out of the box! This means fewer changes you need to make.&nbsp;</p>\n\n\n\n<p>Once you’ve added all the shipping destinations you support, click the <strong>Update Schema</strong> button.</p>\n\n\n\n<p>And that’s it!</p>\n\n\n\n<p>You’ve added shipping information to your search snippets using WordPress.</p>\n\n\n\n<p>We hope this article has helped you learn how to add shipping information to your product search snippets using WordPress.&nbsp;</p>\n\n\n\n<p>Want to learn more SEO tips?&nbsp;&nbsp;</p>\n\n\n\n<p>Check out our other articles, including our guide on <a href=\"https://aioseo.com/how-to-use-schema-markup-to-boost-your-seo/\" title=\"How to Use Schema Markup to Boost Your SEO\">boosting your SEO using schema markup</a> and our tutorial on <a href=\"https://aioseo.com/how-to-add-emojis-to-your-seo-titles-and-meta-descriptions/\" title=\"How to Add Emojis to Your SEO Titles and Meta Descriptions\">adding emojis to your search snippets</a>.</p>\n\n\n\n<p>If you found this article helpful, then please subscribe to our <a href=\"https://www.youtube.com/c/AIOSEO\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">YouTube Channel</a>. You’ll find many more helpful tutorials there. You can also follow us on <a href=\"https://twitter.com/aioseopack\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Twitter</a>, <a href=\"https://www.linkedin.com/company/aioseo/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">LinkedIn</a>, or <a href=\"https://facebook.com/aioseopack/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Facebook</a> to stay in the loop.</p>The post <a href=\"https://aioseo.com/how-to-add-shipping-information-to-google-search-snippets-using-wordpress/\">How to Add Shipping Information to Google Search Snippets Using WordPress</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:98:\"https://aioseo.com/how-to-add-shipping-information-to-google-search-snippets-using-wordpress/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:1;a:6:{s:4:\"data\";s:82:\"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:71:\"What is Google Merchant Center (And How You Can Use It To Drive Sales)?\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:200:\"https://aioseo.com/what-is-google-merchant-center-and-how-you-can-use-it-to-drive-sales/?utm_source=rss&utm_medium=rss&utm_campaign=what-is-google-merchant-center-and-how-you-can-use-it-to-drive-sales\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:96:\"https://aioseo.com/what-is-google-merchant-center-and-how-you-can-use-it-to-drive-sales/#respond\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 17 Nov 2022 14:41:01 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:4:{i:0;a:5:{s:4:\"data\";s:4:\"Blog\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:39:\"drive sales with google merchant center\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:37:\"Google Merchant Center listing schema\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:30:\"What is google merchant center\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"https://aioseo.com/?p=135603\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:473:\"<p>What is Google Merchant Center, and what is all the hype around it? When it comes to selling products online, the competition is very stiff. That’s why you need to use every tool at your disposal. And this is where&#8230;</p>\nThe post <a href=\"https://aioseo.com/what-is-google-merchant-center-and-how-you-can-use-it-to-drive-sales/\">What is Google Merchant Center (And How You Can Use It To Drive Sales)?</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Kato Nkhoma\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:19649:\"<p>What is Google Merchant Center, and what is all the hype around it?</p>\n\n\n\n<p>When it comes to selling products online, the competition is very stiff. That’s why you need to use every tool at your disposal. And this is where Google Merchant Center comes in.</p>\n\n\n\n<p>In this article, we’ll explain what Google Merchant Center is and why it’s important for ecommerce store owners.</p>\n\n\n\n<div class=\"wp-container-2 wp-block-group aioseo-table-of-contents has-theme-info-background-color has-background\"><div class=\"wp-block-group__inner-container\">\n<p>In This Article</p>\n\n\n\n<div class=\"wp-block-aioseo-table-of-contents\"><ul><li><a href=\"#aioseo-what-is-google-merchant-center\">What is Google Merchant Center?</a><ul><li><a href=\"#aioseo-is-google-merchant-center-account-free\">Is Google Merchant Center Account Free?</a></li></ul></li><li><a href=\"#aioseo-how-to-implement-google-merchant-center-listing-schema-in-wordpress\">How to Implement Google Merchant Center Listing Schema in WordPress</a><ul><li><a href=\"#aioseo-step-1-install-and-activate-aioseo\">Step 1: Install and Activate AIOSEO</a></li><li><a href=\"#aioseo-step-2-add-product-schema\">Step 2: Add Product Schema</a></li></ul></li><li><a href=\"#aioseo-4-ways-google-merchant-center-listing-schema-helps-you-drive-sales\">4 Ways Google Merchant Center Listing Schema Helps You Drive Sales</a><ul><li><a href=\"#aioseo-boost-your-visibility-on-serps-with-product-knowledge-panels\">Boost Your Visibility on SERPs with Product Knowledge Panels</a></li><li><a href=\"#aioseo-increase-organic-ctr-with-product-attributes\">Increase Organic CTR with Product Attributes</a></li><li><a href=\"#aioseo-boost-your-conversions-with-shipping-information\">Boost Your Conversions with Shipping Information</a></li><li><a href=\"#aioseo-drive-sales-by-promoting-popular-products-right-on-serps\">Drive Sales By Promoting Popular Products Right on SERPs</a></li></ul></li><li><a href=\"#aioseo-get-noticed-and-grow-your-business-with-google-merchant-center-listing-schema\">Get Noticed and Grow Your Business with Google Merchant Center Listing Schema</a></li></ul></div>\n</div></div>\n\n\n\n<h2 id=\"aioseo-what-is-google-merchant-center\">What is Google Merchant Center?</h2>\n\n\n\n<p><a href=\"https://www.google.com/retail/solutions/merchant-center/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Google Merchant Center</a> (GMC) is a digital marketing platform created by Google to help ecommerce businesses manage how their in-store and online product inventory appears on Google search results. It also determines how they look across all other Google products, like Google Shopping, YouTube, e.t.c. </p>\n\n\n\n<p>Google created the Merchant Center to help users <a href=\"https://aioseo.com/how-to-add-product-rich-snippets-in-wordpress/\" title=\"How to Add Product Rich Snippets in WordPress (The Easiest Way)\">create product rich snippets</a> that are more attractive and interactive. This helps your search listings stand out and generate more sales. </p>\n\n\n\n<p>With Google Merchant Center, you can upload product information that helps you attract shoppers. This includes information such as:</p>\n\n\n\n<ul><li>Product images</li><li>Product reviews</li><li>Shipping information</li><li>Pricing</li><li>Product attributes</li><li>And more.&nbsp;</li></ul>\n\n\n\n<p>This vital information can be displayed in product rich snippets, helping you improve your clickthrough rates (CTRs).</p>\n\n\n\n<p>You can also connect your GMC account to other Google services like Google Analytics for tracking. Plus, you can use it to help you create and run Google Ads (formerly known as Google AdWords) campaigns, <a href=\"https://support.google.com/google-ads/answer/3455481?hl=en#:\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Google Shopping campaigns</a>, remarketing campaigns, and so much more.</p>\n\n\n\n<p>If you run a brick-and-mortar business, you can also provide data to power local inventory ads.</p>\n\n\n\n<h3 id=\"aioseo-is-google-merchant-center-account-free\">Is Google Merchant Center Account Free?</h3>\n\n\n\n<p>Setting up Google Merchant Center is 100% free. All you need is a Gmail or Google Business Profile (formerly Google My Business) account. You also need to have a <a href=\"https://wpsimplepay.com/\" target=\"_blank\" rel=\"noopener\" title=\"\">secure checkout process on your website</a>.</p>\n\n\n\n<p>To create your Google Merchant account, go to the <a href=\"https://www.google.com/retail/solutions/merchant-center/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Merchant Center website</a>, click the <strong>Get Started</strong> button, and fill in your business information.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"702\" height=\"359\" src=\"https://aioseo.com/wp-content/uploads/2022/11/what-is-google-merchant-center-1.png\" alt=\"Setting up a Google Merchant Center Account is free and easy.\" class=\"wp-image-136169\" srcset=\"https://aioseo.com/wp-content/uploads/2022/11/what-is-google-merchant-center-1.png 702w, https://aioseo.com/wp-content/uploads/2022/11/what-is-google-merchant-center-1-300x153.png 300w, https://aioseo.com/wp-content/uploads/2022/11/what-is-google-merchant-center-1-600x307.png 600w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>Once that is done, you can submit your Google Shopping feed, which is all the product information for your inventory. This is where Google pulls the product data it displays in rich snippets.</p>\n\n\n\n<p>Make sure to update your Google Merchant Center feed (product data feed) regularly to ensure your rich snippets always display accurate data. This helps shoppers easily discover your inventory, as your online product feed will be more interactive and attractive.</p>\n\n\n\n<h2 id=\"aioseo-how-to-implement-google-merchant-center-listing-schema-in-wordpress\">How to Implement Google Merchant Center Listing Schema in WordPress</h2>\n\n\n\n<p>Merchant listing schema provides results in search snippets with more product details, leading to greater engagement and interaction on search engine result pages (SERPs).&nbsp;</p>\n\n\n\n<p>While this feature used to be exclusively reserved for ecommerce sites with a GMC account, that’s no longer the case.&nbsp;</p>\n\n\n\n<p>With AIOSEO, you can now benefit from the Merchant Center listing schema too. The best part? You don’t even need a GMC account to do so!&nbsp;</p>\n\n\n\n<p>Here’s a simple walkthrough of how to do that:</p>\n\n\n\n<h3 id=\"aioseo-step-1-install-and-activate-aioseo\">Step 1: Install and Activate AIOSEO</h3>\n\n\n\n<p>The first step to implementing the GMC listing schema is to install and activate <a href=\"https://aioseo.com/pricing/\" title=\"Pricing\">All in One SEO</a> (AIOSEO).</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"311\" src=\"https://aioseo.com/wp-content/uploads/2022/06/aioseo.png\" alt=\"AIOSEO is one of the best SEO plugins on the market and supports Google Merchant Center listing schema.\" class=\"wp-image-100113\" srcset=\"https://aioseo.com/wp-content/uploads/2022/06/aioseo.png 700w, https://aioseo.com/wp-content/uploads/2022/06/aioseo-300x133.png 300w, https://aioseo.com/wp-content/uploads/2022/06/aioseo-600x267.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p><a href=\"https://aioseo.com/pricing/\" title=\"Pricing\">AIOSEO</a> is a powerful yet easy-to-use SEO plugin that has been downloaded over 100 million times. Millions of marketers and smart website owners use the plugin to help them boost their search engine rankings and drive qualified traffic to their sites. </p>\n\n\n\n<p>That’s because AIOSEO has many powerful SEO features and modules to help you properly configure your SEO settings.</p>\n\n\n\n<p>One such feature is our next-gen Schema Generator. This is a powerful module that enables you to add any type of schema markup to your <a href=\"https://aioseo.com/posts-vs-pages-in-wordpress/\" title=\"Posts vs. Pages in WordPress — Everything You Need to Know\">pages or posts</a>.</p>\n\n\n\n<p>For step-by-step instructions on how to install AIOSEO, check our <a href=\"https://aioseo.com/docs/installing-all-in-one-seo-pro/\" title=\"Installing All in One SEO Pro\">detailed installation guide</a>.</p>\n\n\n\n<h3 id=\"aioseo-step-2-add-product-schema\">Step 2: Add Product Schema</h3>\n\n\n\n<p>Once you’ve installed and activated AIOSEO, the next step to adding GMC listing schema is to add product schema to your page.</p>\n\n\n\n<p>The <strong>Product</strong> schema module supports GMC listing schema, making it easy for anyone who sells products on their WordPress website to take advantage of powerful enhanced search snippets.</p>\n\n\n\n<p>To add product schema markup to your page, you must first open the page in editor mode. Next, scroll down to the <strong>AIOSEO Settings » Schema</strong>. </p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"469\" src=\"https://aioseo.com/wp-content/uploads/2021/03/product-rich-snippets-schema-generator.png\" alt=\"To add product schema, open your AIOSEO settings and click on the schema tab.\" class=\"wp-image-130808\" srcset=\"https://aioseo.com/wp-content/uploads/2021/03/product-rich-snippets-schema-generator.png 700w, https://aioseo.com/wp-content/uploads/2021/03/product-rich-snippets-schema-generator-300x201.png 300w, https://aioseo.com/wp-content/uploads/2021/03/product-rich-snippets-schema-generator-600x402.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>If the default schema type on that page is not set to <strong>Product</strong> schema, click on the <strong>Schema Generator</strong> button. Doing so will open up the <strong>Schema Catalog,</strong> from which you can select and add product schema markup.&nbsp;&nbsp;&nbsp;&nbsp;</p>\n\n\n\n<p><a href=\"https://aioseo.com/how-to-add-google-merchant-center-listing-schema-to-wordpress/\" title=\"How to Add Google Merchant Center Listing Schema to WordPress\">Check out this step-by-step guide</a> for detailed instructions on adding Google Merchant Center listing schema to WordPress<strong>.</strong></p>\n\n\n\n<p><strong>Note</strong>: GMC listing schema is code that works on the backend of your site to give search engines more information about your page. This helps them generate more detailed rich snippets.</p>\n\n\n\n<h2 id=\"aioseo-4-ways-google-merchant-center-listing-schema-helps-you-drive-sales\">4 Ways Google Merchant Center Listing Schema Helps You Drive Sales</h2>\n\n\n\n<p>With <a href=\"https://aioseo.com/\" title=\"All In One SEO\">All In One SEO</a> (AIOSEO), you can now benefit from the GMC listing schema and all its benefits. Here are some of the ways this powerful feature can help you drive sales and grow your business:</p>\n\n\n\n<h3 id=\"aioseo-boost-your-visibility-on-serps-with-product-knowledge-panels\"><strong>Boost Your Visibility on SERPs with Product Knowledge Panels</strong></h3>\n\n\n\n<p>Product knowledge graphs are a powerful feature on SERPs that give shoppers detailed information about your product. Additionally, because product knowledge graphs occupy a prominent place on SERPs, they drive a lot of engagement.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"477\" src=\"https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-snippet-1.png\" alt=\"Merchant Listing schema also helps you build greater visibility as it contributes to product knowledge graphs.\" class=\"wp-image-132327\" srcset=\"https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-snippet-1.png 700w, https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-snippet-1-300x204.png 300w, https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-snippet-1-600x409.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>Merchant Listing schema is a key ingredient Google uses to gather the information it uses to generate knowledge graphs of your products.</p>\n\n\n\n<p>With products displayed this way, business growth via brand awareness and sales becomes much easier.&nbsp;</p>\n\n\n\n<h3 id=\"aioseo-increase-organic-ctr-with-product-attributes\"><strong>Increase Organic CTR with Product Attributes</strong></h3>\n\n\n\n<p>Increasing CTRs is essential to driving more sales. And this is exactly what GMC listing schema can help you do. One reason is that it allows you to add product attributes to your snippets. Examples of product attributes you can add include material, colors, size, and energy rating, among others.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"427\" src=\"https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-schema-attributes-1-1.png\" alt=\"You can add product attributes to be displayed in rich snippets.\" class=\"wp-image-136174\" srcset=\"https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-schema-attributes-1-1.png 700w, https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-schema-attributes-1-1-300x183.png 300w, https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-schema-attributes-1-1-600x366.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>Adding product attributes to your schema markup makes your search listings more attractive and interactive. By adding as much information as possible about a specific product, shoppers can see directly in SERPs whether your product is what they’re looking for. As a result, shoppers are more likely to click on your listing.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"337\" src=\"https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-search-snippet-example-1.png\" alt=\"Best Buy may rank higher than Amazon for the search term &quot;Macbook Pro&quot; but Amazon\'s listing will probable get more clicks because of including product attributes in the search snippet.\" class=\"wp-image-135607\" srcset=\"https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-search-snippet-example-1.png 700w, https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-search-snippet-example-1-300x144.png 300w, https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-search-snippet-example-1-600x289.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>In the screenshot above, while the Best Buy listing may rank higher than Amazon, chances are Amazon gets more clicks. This is because the Amazon listing includes important product attributes such as the user rating, reviews, product price and stock availability.</p>\n\n\n\n<h3 id=\"aioseo-boost-your-conversions-with-shipping-information\"><strong>Boost Your Conversions with Shipping Information</strong></h3>\n\n\n\n<p>Shipping is a critical component of running an online retail business that sells physical products.</p>\n\n\n\n<p>Because of this, adding shipping details to your rich snippets greatly encourages users to click. And this is exactly what the Merchant Center listing schema helps you do.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"636\" src=\"https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-shipping-1-1.png\" alt=\"Easily add shipping information right on the SERPs with AIOSEO 4.2.7’s Merchant Listing schema.\" class=\"wp-image-136175\" srcset=\"https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-shipping-1-1.png 700w, https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-shipping-1-1-300x273.png 300w, https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-shipping-1-1-600x545.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>You can add as many shipping destinations as you support. Plus, if you offer free shipping, you can add this and use it to attract more customers and boost conversions.</p>\n\n\n\n<p>And if you use WooCommerce as your WordPress ecommerce platform of choice, you’ll be glad to know AIOSEO supports WooCommerce shipping out of the box! This means fewer changes you need to make.&nbsp;</p>\n\n\n\n<h3 id=\"aioseo-drive-sales-by-promoting-popular-products-right-on-serps\"><strong>Drive Sales By Promoting Popular Products Right on SERPs</strong></h3>\n\n\n\n<p>Promoting popular products is a powerful conversion rate optimization strategy used by ecommerce stores. No one wants to miss out on popular trends around their favorite products.</p>\n\n\n\n<p>This is another reason to implement GMC listing schema on your product pages.</p>\n\n\n\n<p>According to Google, adding GMC listing schema can result in your product being listed among the popular products ranking for that search term, particularly in Google Shopping ads. Here’s an example, from Google, of what your search listings could look like:</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"658\" height=\"333\" src=\"https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-popular-products.png\" alt=\"Merchant Listing schema also helps your products show up among popular products ranking for that search term.\" class=\"wp-image-132328\" srcset=\"https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-popular-products.png 658w, https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-popular-products-300x152.png 300w, https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-popular-products-600x304.png 600w\" sizes=\"(max-width: 658px) 100vw, 658px\" /></figure>\n\n\n\n<p>This increases your visibility on SERPs and makes the shopping experience easier and more fun for potential customers, leading to more sales for you.</p>\n\n\n\n<p>As you can see, tapping into Google Merchant Center’s search marketing power can give your business a lot of momentum.</p>\n\n\n\n<h2 id=\"aioseo-get-noticed-and-grow-your-business-with-google-merchant-center-listing-schema\">Get Noticed and Grow Your Business with Google Merchant Center Listing Schema</h2>\n\n\n\n<p>Having a strong online presence is crucial to growing your ecommerce business. However, to build that strong online presence, you must ensure that your product pages and other content are easily discoverable on search engines.</p>\n\n\n\n<p>This is why you must implement the Google Merchant Center listing schema on your site.</p>\n\n\n\n<p>Doing so will help you improve your visibility on SERPs, boost your organic CTRs, and drive sales for your online store. It’s also invaluable for your PPC campaigns as you can connect it to your Google Ads account.</p>\n\n\n\n<p>We hope this article has helped you learn what Google Merchant Center is and why the schema markup is important to your business. You can also check out other helpful articles on our site, like our guide on <a href=\"https://aioseo.com/how-to-use-schema-markup-to-boost-your-seo/\" title=\"How to Use Schema Markup to Boost Your SEO\">boosting your SEO with schema markup</a> or <a href=\"https://aioseo.com/how-to-add-product-rich-snippets-in-wordpress/\" title=\"How to Add Product Rich Snippets in WordPress (The Easiest Way)\">how to add product rich snippets in WordPress</a>.</p>\n\n\n\n<p>If you found this article helpful, then please subscribe to our <a href=\"https://www.youtube.com/c/AIOSEO\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">YouTube Channel</a>. You’ll find many more helpful tutorials there. You can also follow us on <a href=\"https://twitter.com/aioseopack\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Twitter</a>, <a href=\"https://www.linkedin.com/company/aioseo/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">LinkedIn</a>, or <a href=\"https://facebook.com/aioseopack/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Facebook</a> to stay in the loop.</p>The post <a href=\"https://aioseo.com/what-is-google-merchant-center-and-how-you-can-use-it-to-drive-sales/\">What is Google Merchant Center (And How You Can Use It To Drive Sales)?</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:93:\"https://aioseo.com/what-is-google-merchant-center-and-how-you-can-use-it-to-drive-sales/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:2;a:6:{s:4:\"data\";s:82:\"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:61:\"How to Add Google Merchant Center Listing Schema to WordPress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:186:\"https://aioseo.com/how-to-add-google-merchant-center-listing-schema-to-wordpress/?utm_source=rss&utm_medium=rss&utm_campaign=how-to-add-google-merchant-center-listing-schema-to-wordpress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:90:\"https://aioseo.com/how-to-add-google-merchant-center-listing-schema-to-wordpress/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 14 Nov 2022 14:04:32 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:4:{i:0;a:5:{s:4:\"data\";s:4:\"Blog\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"SEO Tips\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:22:\"Google Merchant Center\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:30:\"google merchant center account\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"https://aioseo.com/?p=134594\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:487:\"<p>Would you like to know how to add Google Merchant Center listing schema to WordPress? Google Merchant Center offers users exceptional options for boosting their online presence and driving sales. In this article, we’ll show you how to add Google&#8230;</p>\nThe post <a href=\"https://aioseo.com/how-to-add-google-merchant-center-listing-schema-to-wordpress/\">How to Add Google Merchant Center Listing Schema to WordPress</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Kato Nkhoma\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:14696:\"<p>Would you like to know how to add Google Merchant Center listing schema to WordPress?</p>\n\n\n\n<p>Google Merchant Center offers users exceptional options for boosting their online presence and driving sales.</p>\n\n\n\n<p>In this article, we’ll show you how to add Google Merchant Center listing schema to WordPress, even if you don’t have a Google Merchant Center account.</p>\n\n\n\n<div class=\"wp-container-3 wp-block-group aioseo-table-of-contents has-theme-info-background-color has-background\"><div class=\"wp-block-group__inner-container\">\n<p>In This Article</p>\n\n\n\n<div class=\"wp-block-aioseo-table-of-contents\"><ul><li><a href=\"#aioseo-what-is-google-merchant-center\">What is Google Merchant Center?</a><ul><li><a href=\"#aioseo-benefits-of-google-merchant-center-listing\">Benefits of Google Merchant Center Listing</a></li></ul></li><li><a href=\"#aioseo-how-to-add-google-merchant-center-listing-schema-to-your-wordpress-site\">How to Add Google Merchant Center Listing Schema to Your WordPress Site</a><ul><li><a href=\"#aioseo-step-1-install-aioseo\">Step 1: Install All In One SEO (AIOSEO)</a></li><li><a href=\"#aioseo-step-2-add-product-schema\">Step 2: Add Product Schema</a></li><li><a href=\"#aioseo-step-3-edit-product-information\">Step 3: Edit Product Information</a><ul><li><a href=\"#aioseo-product-attributes\">Product Attributes</a></li><li><a href=\"#aioseo-shipping-information\">Shipping Information</a></li></ul></li></ul></li></ul></div>\n</div></div>\n\n\n\n<h2 id=\"aioseo-what-is-google-merchant-center\">What is Google Merchant Center?</h2>\n\n\n\n<p><a href=\"https://www.google.com/retail/solutions/merchant-center/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Google Merchant Center</a> (GMC) is a platform created by Google to help ecommerce merchants manage how their online product inventory looks on search engine results pages (SERPs) and all other Google search marketing and advertising products.&nbsp;</p>\n\n\n\n<p>The primary purpose is to help you <a href=\"https://aioseo.com/how-to-add-product-rich-snippets-in-wordpress/\" title=\"How to Add Product Rich Snippets in WordPress (The Easiest Way)\">create product listings</a> that stand out and generate more sales. You can use the platform to upload product information, including pictures, shipping, and pricing. This is important information that can be displayed in relevant Google Shopping searches.</p>\n\n\n\n<h3 id=\"aioseo-benefits-of-google-merchant-center-listing\">Benefits of Google Merchant Center Listing</h3>\n\n\n\n<p>Initially, product snippets on Google’s search engine results pages (SERPs) were powered by schema.org, while Google’s Merchant Center provided the schema markup for more interactive product snippets. These are snippets with more product details, leading to greater engagement with your listing.</p>\n\n\n\n<p>Merchant Center listing schema is a feature that was exclusively reserved for ecommerce merchants with a Google Merchant Center account. But that has changed. With <a href=\"http://aioseo.com\" title=\"All In One SEO\">All In One SEO</a> (AIOSEO), you can now benefit from Merchant listing schema too. With Merchant Center listing schema, you get:</p>\n\n\n\n<ul><li><strong>Greater Visibility</strong>: Your search snippets are more prominent, and you can get featured on popular products for relevant search terms.</li><li><strong>Increased CTRs</strong>: Because of the heightened visibility and more attractive snippets, searchers are more likely to click on your listing.</li><li><strong>Drive More sales</strong>: When users click on your listing, they can be taken directly to your store page, increasing conversions.</li></ul>\n\n\n\n<p>As you can see, tapping into Google Merchant Center’s search marketing power can give your business a lot of momentum.</p>\n\n\n\n<p>That’s why you must know how to incorporate it into your WordPress website if you use it to sell.</p>\n\n\n\n<h2 id=\"aioseo-how-to-add-google-merchant-center-listing-schema-to-your-wordpress-site\">How to Add Google Merchant Center Listing Schema to Your WordPress Site</h2>\n\n\n\n<p>Adding the Google Merchant Center listing schema is super easy, even if you don’t have a Merchant Center account. Here’s how to do it:</p>\n\n\n\n<h3 id=\"aioseo-step-1-install-aioseo\">Step 1: Install All In One SEO (AIOSEO)</h3>\n\n\n\n<p>The first step to adding the GMC listing schema in WordPress is to install and activate <a href=\"https://aioseo.com/pricing/\" title=\"Pricing\">All In One SEO</a> (AIOSEO).</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"311\" src=\"https://aioseo.com/wp-content/uploads/2022/05/adding-seo-keywords-aioseo.png\" alt=\"AIOSEO is a powerful SEO tool that can help you add Google Merchant Center listing schema in WordPress.\" class=\"wp-image-95222\" srcset=\"https://aioseo.com/wp-content/uploads/2022/05/adding-seo-keywords-aioseo.png 700w, https://aioseo.com/wp-content/uploads/2022/05/adding-seo-keywords-aioseo-300x133.png 300w, https://aioseo.com/wp-content/uploads/2022/05/adding-seo-keywords-aioseo-600x267.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p><a href=\"https://aioseo.com/pricing/\" title=\"Pricing\">AIOSEO</a> is the best WordPress SEO plugin on the market and has been downloaded over 100 million times. Millions of savvy website owners and marketers trust it to help boost their search rankings and drive relevant traffic to their sites. This is because AIOSEO has many <a href=\"https://aioseo.com/features/\" title=\"Features\">powerful features and modules</a> designed to help you optimize your website for search engines and users.</p>\n\n\n\n<p>One of the most loved features is our next-gen Schema Generator.&nbsp;</p>\n\n\n\n<p>This is a revolutionary tool that makes it easy to add any type of schema markup to your posts and pages. Ecommerce merchants especially love this feature as it makes it easy to add product schema.&nbsp;</p>\n\n\n\n<p>Plus, the <strong>Product</strong> schema module now supports the Google Merchant Center listing schema, helping you unlock opportunities for enhanced rich snippets.</p>\n\n\n\n<p>For step-by-step instructions on how to install AIOSEO, check out our <a href=\"https://aioseo.com/docs/installing-all-in-one-seo-pro/\" title=\"Installing All in One SEO Pro\">installation guide</a>.</p>\n\n\n\n<h3 id=\"aioseo-step-2-add-product-schema\">Step 2: Add Product Schema</h3>\n\n\n\n<p>Once you’ve installed and activated AIOSEO, the next step to adding the GMC listing schema is to add product listing schema to your page. Some elements of the <strong>Product</strong> schema module are designed explicitly to output the Google Merchant Center schema.</p>\n\n\n\n<p>To add product schema markup to your page, you must first open the page in editor mode. Next, scroll down to the <strong>AIOSEO Settings » Schema</strong>.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"469\" src=\"https://aioseo.com/wp-content/uploads/2021/03/product-rich-snippets-schema-generator.png\" alt=\"To add product schema, scroll down your page to the AIOSEO Settings and click on the Schema tab. \" class=\"wp-image-130808\" srcset=\"https://aioseo.com/wp-content/uploads/2021/03/product-rich-snippets-schema-generator.png 700w, https://aioseo.com/wp-content/uploads/2021/03/product-rich-snippets-schema-generator-300x201.png 300w, https://aioseo.com/wp-content/uploads/2021/03/product-rich-snippets-schema-generator-600x402.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>If the default schema type on that page is not set to <strong>Product</strong> schema, click on the <strong>Generate Schema</strong> button. This will open up the <strong>Schema Catalog</strong> from which you can select and add product schema markup.&nbsp;&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"403\" src=\"https://aioseo.com/wp-content/uploads/2022/11/product-rich-schema-product-option.png\" alt=\"Use the Product schema option to add Google Merchant Center listing schema.\" class=\"wp-image-132387\" srcset=\"https://aioseo.com/wp-content/uploads/2022/11/product-rich-schema-product-option.png 700w, https://aioseo.com/wp-content/uploads/2022/11/product-rich-schema-product-option-300x173.png 300w, https://aioseo.com/wp-content/uploads/2022/11/product-rich-schema-product-option-600x345.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<h3 id=\"aioseo-step-3-edit-product-information\">Step 3: Edit Product Information</h3>\n\n\n\n<p>The next step to adding GMC listing schema is to fill in your product information.&nbsp;</p>\n\n\n\n<p>To edit your product information, click the edit button as shown below:</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"702\" height=\"399\" src=\"https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-01.png\" alt=\"Click the Edit icon to edit your product information and add Google Merchant Center listing schema.\" class=\"wp-image-134160\" srcset=\"https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-01.png 702w, https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-01-300x171.png 300w, https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-01-600x341.png 600w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>This will open a modal with fields for all the relevant product details needed for Google’s Merchant Center listing schema.&nbsp;</p>\n\n\n\n<p>If you’re a WooCommerce user, AIOSEO already pulls a lot of product data from your product information without the need for you to make any additional changes.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"702\" height=\"276\" src=\"https://aioseo.com/wp-content/uploads/2022/11/how-to-add-google-merchant-center-schema-autogenerate.png\" alt=\"AIOSEO pulls a lot of product data from your product information, reducing the need for you to make additional changes.\" class=\"wp-image-134802\" srcset=\"https://aioseo.com/wp-content/uploads/2022/11/how-to-add-google-merchant-center-schema-autogenerate.png 702w, https://aioseo.com/wp-content/uploads/2022/11/how-to-add-google-merchant-center-schema-autogenerate-300x118.png 300w, https://aioseo.com/wp-content/uploads/2022/11/how-to-add-google-merchant-center-schema-autogenerate-600x236.png 600w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>And if you’re not a WooCommerce user, you’ll have the option to fill in each field manually:</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"702\" height=\"551\" src=\"https://aioseo.com/wp-content/uploads/2022/11/how-to-add-google-merchant-center-schema-product-info.png\" alt=\"You have the option to fill in your product information manually.\" class=\"wp-image-134804\" srcset=\"https://aioseo.com/wp-content/uploads/2022/11/how-to-add-google-merchant-center-schema-product-info.png 702w, https://aioseo.com/wp-content/uploads/2022/11/how-to-add-google-merchant-center-schema-product-info-300x235.png 300w, https://aioseo.com/wp-content/uploads/2022/11/how-to-add-google-merchant-center-schema-product-info-600x471.png 600w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>Examples of product attributes that contribute to GMC listing schema include the type of material for your product, or the color, pattern, size, etc.:</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"702\" height=\"424\" src=\"https://aioseo.com/wp-content/uploads/2022/11/how-to-add-google-merchant-center-schema-product-attributes.png\" alt=\"You can add product attributes with AIOSEO.\" class=\"wp-image-134805\" srcset=\"https://aioseo.com/wp-content/uploads/2022/11/how-to-add-google-merchant-center-schema-product-attributes.png 702w, https://aioseo.com/wp-content/uploads/2022/11/how-to-add-google-merchant-center-schema-product-attributes-300x181.png 300w, https://aioseo.com/wp-content/uploads/2022/11/how-to-add-google-merchant-center-schema-product-attributes-600x362.png 600w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<h4 id=\"aioseo-product-attributes\">Product Attributes</h4>\n\n\n\n<p>Adding product attributes to your schema markup makes your search listings more attractive and interactive. In addition, because users can see right on the SERPs what to expect from your product, they’re more likely to click on your search listing.</p>\n\n\n\n<h4 id=\"aioseo-shipping-information\">Shipping Information</h4>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://lh5.googleusercontent.com/pQ4VLtTmL4-aevabyh9r5n5S48waIO38Yqpm6vnCKoZNp7BIfmQ4caNYu8osu1cxh0D7kAoELfe-MbdXtGguozWm_K9uwpbMpiAP6Vj9-FyJ9-oRPMt1326BrNPvnr-9wHPmLD3r72PsYXdMxAatTMv58OqrJYdpF1L5shD5UznrCce6vckfLNTfivl_Ew\" alt=\"Adding shipping information helps boost conversions.\"/></figure>\n\n\n\n<p>Shipping is a critical component of online shopping. That’s why including your shipping information in your product snippets is important. With our Google Merchant Center listing schema, this is super easy.</p>\n\n\n\n<p>Once you add all your product information, click the <strong>Add Schema</strong> button.</p>\n\n\n\n<p>​​And that’s it!</p>\n\n\n\n<p>You’ve added Google Merchant Center listing schema to WordPress. It really is that easy.</p>\n\n\n\n<p><strong>Note</strong>: Schema markup is code that works on the background to give search engines more information about your page. This helps them generate more detailed rich snippets.</p>\n\n\n\n<p>We hope this article has helped you learn how to add Google Merchant Center listing schema to your WordPress site.&nbsp;</p>\n\n\n\n<p>Want to learn more SEO tips?</p>\n\n\n\n<p>Then check out other articles on our blog. Examples include our <a href=\"https://aioseo.com/seo-tutorial/\" title=\"A Simple SEO Tutorial for Beginners: The Ultimate Guide\">SEO tutorial for beginners</a> or our guide on <a href=\"https://aioseo.com/how-to-add-an-faq-section-in-wordpress-2-super-easy-ways/\" title=\"How to Add an FAQ Section in WordPress (2 Super Easy Ways)\">how to add an FAQ section in WordPress.</a></p>\n\n\n\n<p>If you found this article helpful, then please subscribe to our <a href=\"https://www.youtube.com/c/AIOSEO\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">YouTube Channel</a>. You’ll find many more helpful tutorials there. You can also follow us on <a href=\"https://twitter.com/aioseopack\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Twitter</a>, <a href=\"https://www.linkedin.com/company/aioseo/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">LinkedIn</a>, or <a href=\"https://facebook.com/aioseopack/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Facebook</a> to stay in the loop.</p>The post <a href=\"https://aioseo.com/how-to-add-google-merchant-center-listing-schema-to-wordpress/\">How to Add Google Merchant Center Listing Schema to WordPress</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:86:\"https://aioseo.com/how-to-add-google-merchant-center-listing-schema-to-wordpress/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"1\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:3;a:6:{s:4:\"data\";s:85:\"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:63:\"How to Add Product Rich Snippets in WordPress (The Easiest Way)\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:154:\"https://aioseo.com/how-to-add-product-rich-snippets-in-wordpress/?utm_source=rss&utm_medium=rss&utm_campaign=how-to-add-product-rich-snippets-in-wordpress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:73:\"https://aioseo.com/how-to-add-product-rich-snippets-in-wordpress/#respond\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 10 Nov 2022 14:13:13 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:5:{i:0;a:5:{s:4:\"data\";s:9:\"Tutorials\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:21:\"product rich snippets\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:28:\"structured data for products\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:22:\"what is product schema\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:26:\"what&#039;s a rich snippet\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:27:\"https://aioseo.com/?p=32404\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:465:\"<p>If you’re running an eCommerce website and want to get those nice looking rich search results with star ratings and prices, you\'re in the right place. In this post, we’ll show you how to add product rich snippets in WordPress the easiest way.</p>\nThe post <a href=\"https://aioseo.com/how-to-add-product-rich-snippets-in-wordpress/\">How to Add Product Rich Snippets in WordPress (The Easiest Way)</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Kato Nkhoma\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:23305:\"<p>Do you want to know how to add product rich snippets in WordPress?&nbsp;</p>\n\n\n\n<p>Did you know that visibility from the featured snippet on Google can boost your organic traffic by <a href=\"https://optinmonster.com/optimize-content-for-featured-snippets/\" target=\"_blank\" rel=\"noreferrer noopener\">516%</a>?</p>\n\n\n\n<p>That’s pretty great and something you should take advantage of!</p>\n\n\n\n<p>With this in mind, you&#8217;re in the right place if you’re running an eCommerce website and want those nice-looking rich search results with star ratings and prices that will boost your organic traffic. </p>\n\n\n\n<p>In this post, we’ll show you how to add product-rich snippets in WordPress in the easiest way. We’ll also define a rich snippet and what you can add it to.&nbsp;</p>\n\n\n\n<p>Please feel free to use the quick links below to jump straight to different sections:</p>\n\n\n\n<div class=\"wp-container-4 wp-block-group aioseo-table-of-contents has-theme-info-background-color has-background\"><div class=\"wp-block-group__inner-container\">\n<p>In This Article</p>\n\n\n\n<div class=\"wp-block-aioseo-table-of-contents\"><ul><li><a href=\"#whats-a-rich-snippet\">What is a Rich Snippet?</a></li><li><a href=\"#what-is-product-schema\">What Is Product Schema?</a><ul><li><a href=\"#aioseo-what-can-you-add-schema-to\">What Can You Add Schema To?</a></li></ul></li><li><a href=\"#adding-product-snippets-in-wordpress\">Adding Product Snippets in WordPress (Easiest Way)</a><ul><li><a href=\"#aioseo-setting-the-default-product-schema-for-your-content\">Setting the Default Product Schema for Your Content</a></li><li><a href=\"#aioseo-setting-product-schema-on-your-product-page\">Setting Product Schema on Your Product Page</a></li><li><a href=\"#aioseo-adding-reviews-for-your-product-rich-snippets\">How to Add Reviews for Your Product Rich Snippets</a></li><li><a href=\"#aioseo-setting-product-schema-for-your-woocommerce-and-easy-digital-downloads-products\">Setting Product Schema for Your WooCommerce and Easy Digital Downloads Products</a></li></ul></li><li><a href=\"#how-to-test-your-product-rich-snippet\">How to Test Your Product Rich Snippets</a></li></ul></div>\n</div></div>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"How to Add Product Rich Snippets in WordPress\" width=\"500\" height=\"281\" src=\"https://www.youtube.com/embed/8sx81X_gw1w?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen></iframe>\n</div></figure>\n\n\n\n<h2 id=\"whats-a-rich-snippet\">What is a Rich Snippet?</h2>\n\n\n\n<p>A <a href=\"https://aioseo.com/how-to-add-rich-snippets-to-wordpress/\" title=\"How to Add Rich Snippets to WordPress (The Easy Way)\">rich snippe</a>t is the rich results that Google displays in search, which include additional information, such as product images, star ratings, prices, etc. Its purpose is to answer users&#8217; questions immediately by showing as much information as possible straight from the search results.</p>\n\n\n\n<p>Also, rich snippets look much better in the search results. Best of all, getting Google to feature your products in rich results can help you unlock the highest rankings and traffic for your website.&nbsp;</p>\n\n\n\n<p>In other words, it puts your products in front of people searching for similar products and increases your CTR (Click-Through-Rate).</p>\n\n\n\n<p>Here are examples of product rich snippets for Apple watches:</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"730\" height=\"419\" src=\"https://aioseo.com/wp-content/uploads/2021/03/example-of-a-product-rich-snippet.png\" alt=\"Example of product rich snippets on Google for Apple watches\" class=\"wp-image-32405\" srcset=\"https://aioseo.com/wp-content/uploads/2021/03/example-of-a-product-rich-snippet.png 730w, https://aioseo.com/wp-content/uploads/2021/03/example-of-a-product-rich-snippet-300x172.png 300w, https://aioseo.com/wp-content/uploads/2021/03/example-of-a-product-rich-snippet-600x344.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>You can easily see the brand, price, and where to buy the Apple watches. Plus, the ones with star ratings look even more appealing and have an added credibility factor, which will maximize your CTR.</p>\n\n\n\n<p>So, how do you get Google and other search engines to feature your products in these rich results, you may ask? </p>\n\n\n\n<p>Let’s take a look at that next by first explaining what product schema is.</p>\n\n\n\n<h2 id=\"what-is-product-schema\">What Is Product Schema?</h2>\n\n\n\n<p>Product schema or structured data for products helps search engines understand what your product page is about.&nbsp;</p>\n\n\n\n<p>Search engines don’t have eyes to see what your page is about. Instead, they use code. And structured data is the code you use to tell search engines about your content.&nbsp;</p>\n\n\n\n<p>That being the case, Google and other search engines use this data to create nice-looking rich snippets that help <a href=\"https://aioseo.com/ways-to-increase-your-organic-clickthrough-rates/\" title=\"8 Proven Ways to Increase Your Organic Clickthrough Rates\">boost your SEO and CTR.</a></p>\n\n\n\n<p>Here are more examples of Google rich snippets when product schema markup is added to your web pages:</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"730\" height=\"417\" src=\"https://aioseo.com/wp-content/uploads/2021/03/aroma-candels-rich-snippet.png\" alt=\"Example of product rich snippets on Google for aroma candles\" class=\"wp-image-32406\" srcset=\"https://aioseo.com/wp-content/uploads/2021/03/aroma-candels-rich-snippet.png 730w, https://aioseo.com/wp-content/uploads/2021/03/aroma-candels-rich-snippet-300x171.png 300w, https://aioseo.com/wp-content/uploads/2021/03/aroma-candels-rich-snippet-600x343.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>As you can see, they give the sneak peek you need to click through to the product page and check out more information about the product.</p>\n\n\n\n<h3 id=\"aioseo-what-can-you-add-schema-to\">What Can You Add Schema To?</h3>\n\n\n\n<p>You can add schema to:</p>\n\n\n\n<ul><li>Products</li><li>Articles</li><li>Events</li><li>Reviews</li><li>Recipes</li><li>Books</li><li>FAQs&nbsp;</li><li>And much more</li></ul>\n\n\n\n<p>That said, let’s show you how to add product rich snippets in WordPress the easiest way.</p>\n\n\n\n<h2 id=\"adding-product-snippets-in-wordpress\">Adding Product Snippets in WordPress (Easiest Way)</h2>\n\n\n\n<p>The easiest and quickest way to add product rich snippets to your WordPress website is by using the best WordPress SEO plugin on the market, <a href=\"https://aioseo.com/pricing/\" title=\"Pricing\">All in One SEO</a> (AIOSEO).</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"311\" src=\"https://aioseo.com/wp-content/uploads/2022/06/aioseo.png\" alt=\"AIOSEO is one of the best SEO plugins on the market for adding product rich snippets.\" class=\"wp-image-100113\" srcset=\"https://aioseo.com/wp-content/uploads/2022/06/aioseo.png 700w, https://aioseo.com/wp-content/uploads/2022/06/aioseo-300x133.png 300w, https://aioseo.com/wp-content/uploads/2022/06/aioseo-600x267.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>AIOSEO is a complete SEO plugin with all the <a href=\"https://aioseo.com/features/\" title=\"Features\">advanced SEO tools and features</a> you need to optimize your site to rank higher in search engines and get more organic traffic. That&#8217;s why it&#8217;s trusted by over 3 million savvy marketers and website owners to boost their visibility online and drive targeted traffic.</p>\n\n\n\n<p>One of the most powerful modules you&#8217;ll love in AIOSEO is our next-gen Schema Generator. It&#8217;s a powerful feature that enables you to add any schema markup to your posts and pages.</p>\n\n\n\n<p>And if you run an ecommerce store or sell products on your website, adding product schema will help you sell more. Plus, it&#8217;s super easy. </p>\n\n\n\n<p>Adding product schema enables you to create&nbsp;rich snippets to help unlock the highest rankings and traffic.&nbsp;</p>\n\n\n\n<p>Let’s quickly dive into how you can do just that.</p>\n\n\n\n<h3 id=\"aioseo-setting-the-default-product-schema-for-your-content\">Setting the Default Product Schema for Your Content&nbsp;</h3>\n\n\n\n<p>To set the default <strong>Schema Type </strong>for your content, you need to go to<strong> Search Appearance</strong> in the <strong>All in One SEO</strong> menu and then click on the <strong>Content Types</strong> tab.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"699\" height=\"381\" src=\"https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-1.png\" alt=\"Setting the default schema type for your content in All in One SEO.\" class=\"wp-image-130754\" srcset=\"https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-1.png 699w, https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-1-300x164.png 300w, https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-1-600x327.png 600w\" sizes=\"(max-width: 699px) 100vw, 699px\" /></figure>\n\n\n\n<p>Here you’ll first find the <strong>Schema Markup</strong> setting for your Posts. Now, scroll<strong> </strong>down in the same window to the <strong>Products </strong>section.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"730\" height=\"249\" src=\"https://aioseo.com/wp-content/uploads/2021/03/default-product-schema-settings-in-aioseo.png\" alt=\"Setting schema type for products in All in One SEO \" class=\"wp-image-32407\" srcset=\"https://aioseo.com/wp-content/uploads/2021/03/default-product-schema-settings-in-aioseo.png 730w, https://aioseo.com/wp-content/uploads/2021/03/default-product-schema-settings-in-aioseo-300x102.png 300w, https://aioseo.com/wp-content/uploads/2021/03/default-product-schema-settings-in-aioseo-600x205.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>That’s it! You&#8217;ve now set the default product schema for your content.</p>\n\n\n\n<p>Next, we’re going to take a look at how to set product schema on your product page and add your product information.</p>\n\n\n\n<h3 id=\"aioseo-setting-product-schema-on-your-product-page\">Setting Product Schema on Your Product Page</h3>\n\n\n\n<p>To get started, scroll down on the product page you’re editing to the <strong>AIOSEO Settings</strong> and click on the<strong> Schema </strong>tab. Next, click on the <strong>Generate Schema Button</strong>. </p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"469\" src=\"https://aioseo.com/wp-content/uploads/2021/03/product-rich-snippets-schema-generator.png\" alt=\"To add product schema, click on the Schema tab and then the Generate Schema button.\" class=\"wp-image-130808\" srcset=\"https://aioseo.com/wp-content/uploads/2021/03/product-rich-snippets-schema-generator.png 700w, https://aioseo.com/wp-content/uploads/2021/03/product-rich-snippets-schema-generator-300x201.png 300w, https://aioseo.com/wp-content/uploads/2021/03/product-rich-snippets-schema-generator-600x402.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>This will open a modal with our <strong>Schema Catalog</strong> from which you can select any type of schema. In this case, we&#8217;ll select the <strong>Product</strong> option.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"403\" src=\"https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-product-option.png\" alt=\"Next, click on the Product schema type to add it to your page.\" class=\"wp-image-130809\" srcset=\"https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-product-option.png 700w, https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-product-option-300x173.png 300w, https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-product-option-600x345.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>And once you’ve selected the <strong>Product</strong> schema, you’ll see additional fields where you can enter your Product Information. </p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"440\" src=\"https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-product-information.png\" alt=\"Setting product schema on your product page in All in One SEO\" class=\"wp-image-130815\" srcset=\"https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-product-information.png 700w, https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-product-information-300x189.png 300w, https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-product-information-600x377.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>Here you can fill in your product information. This includes:</p>\n\n\n\n<ul><li><strong>Description</strong> – the description of your product</li><li><strong>Price</strong> – the price for your product</li><li><strong>Currency</strong> – the currency your price is in</li></ul>\n\n\n\n<p>You can also add the brand name, availability, product image and product identifiers (SKU, GTIN, MPN). And if you&#8217;re running a sale or a limited-time price, you can also add a <strong>Price Valid Until</strong> date.</p>\n\n\n\n<p>To increase your product information&#8217;s visibility, you can also use our emoji picker to <a href=\"https://aioseo.com/how-to-add-emojis-to-your-seo-titles-and-meta-descriptions/\" title=\"How to Add Emojis to Your SEO Titles and Meta Descriptions\">add relevant emojis</a>.</p>\n\n\n\n<p>Plus, AIOSEO&#8217;s product schema markup supports <a href=\"https://aioseo.com/how-to-add-google-merchant-center-listing-schema-to-wordpress/\" title=\"How to Add Google Merchant Center Listing Schema to WordPress\">Google&#8217;s Merchant Center listing schema markup</a>. This results in more interactive search snippets.</p>\n\n\n\n<p>That’s all for the product information!</p>\n\n\n\n<p>Now, let’s move on to the most exciting part &#8211; adding your product reviews! This will help boost your CTR, conversion rates, and grow your business in no time. </p>\n\n\n\n<h3 id=\"aioseo-adding-reviews-for-your-product-rich-snippets\">How to Add Reviews for Your Product Rich Snippets</h3>\n\n\n\n<p>Authentic testimonials and photos from real reviewers make your brand seem more trustworthy and relatable to readers. For more details on using social proof to increase conversions, please visit Seedprod&#8217;s post on <a href=\"https://www.seedprod.com/how-to-create-landing-pages-that-convert/\" target=\"_blank\" rel=\"noreferrer noopener\">how to create landing pages that convert</a>. </p>\n\n\n\n<p>To get started adding your customer reviews that will be displayed in your product rich snippets, you simply scroll down below the product information fields to the <strong>Reviews</strong> section.&nbsp;&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"485\" src=\"https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-reviews-1-1.png\" alt=\"Adding your product or customer reviews in All in One SEO helps generate effective product rich snippets.\" class=\"wp-image-130865\" srcset=\"https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-reviews-1-1.png 700w, https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-reviews-1-1-300x208.png 300w, https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-reviews-1-1-600x416.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>Here you can fill in the details from each review your customers have left for your product. Next, click on the <strong>+ Add New</strong> button to add another review.</p>\n\n\n\n<p>As simple as that!</p>\n\n\n\n<p>Finally, let’s look at how to add product schema if you have a WooCommerce or Easy Digital Downloads eCommerce website.&nbsp;</p>\n\n\n\n<h3 id=\"aioseo-setting-product-schema-for-your-woocommerce-and-easy-digital-downloads-products\">Setting Product Schema for Your WooCommerce and Easy Digital Downloads Products</h3>\n\n\n\n<p>You can also add product schema in AlOSEO for your WooCommerce or Easy Digital Downloads products.</p>\n\n\n\n<p>Alright, let&#8217;s get started!</p>\n\n\n\n<p>First, open up the product page to which you want to add product schema. Next, scroll down to the <strong>AIOSEO Settings</strong>, and click on <strong>Schema</strong> then click on the edit icon.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"702\" height=\"399\" src=\"https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-01.png\" alt=\"Setting product schema for WooCommerce and Easy Digital Downloads in AIOSEO.\" class=\"wp-image-134160\" srcset=\"https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-01.png 702w, https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-01-300x171.png 300w, https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-01-600x341.png 600w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>If you&#8217;re a WooCommerce user, AIOSEO can auto-populate some of the fields by pulling information from WooCommerce.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"702\" height=\"427\" src=\"https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-autogenerate.png\" alt=\"AIOSEO can auto-fill some information by pulling it from WooCommerce.\" class=\"wp-image-134161\" srcset=\"https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-autogenerate.png 702w, https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-autogenerate-300x182.png 300w, https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-autogenerate-600x365.png 600w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>This means you’ll see a much simpler form that only adds fields for the missing information (that’s not automatically added from WooCommerce and Easy Digital Downloads).&nbsp;</p>\n\n\n\n<p>For example, if using WooCommerce, it’ll show fields for the <strong>Identifier Type, Identifier,</strong> and <strong>Brand</strong>.</p>\n\n\n\n<p>And if using Easy Digital Downloads, it’ll show fields for the <strong>Brand, Price Valid Until, Availability, Identifier Typ</strong>e, and <strong>Identifier</strong>.</p>\n\n\n\n<p>AIOSEO&#8217;s product schema module also supports Google Merchant Center Listing schema. This means you can output more interactive snippets, resulting in greater visibility, improved CTRs and a boost in sales. Information you&#8217;ll have to add for this includes product attributes and shipping details, among others. </p>\n\n\n\n<p>Also, you may have already discovered that there’s no section where you can fill in your customer<strong> Reviews</strong>. This is because AIOSEO uses the reviews from WooCommerce (if you’ve enabled that feature). As well as from the <a href=\"https://easydigitaldownloads.com/downloads/product-reviews/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Easy Digital Downloads Reviews plugin</a>. </p>\n\n\n\n<p>However, if you’re not happy with these and are looking for other customer reviews plugins, you can check out WPBeginner’s post on the <a href=\"https://www.wpbeginner.com/showcase/best-customer-reviews-plugins-for-wordpress-compared/\" target=\"_blank\" rel=\"noreferrer noopener\">7 best customer reviews plugins for WordPress</a>.</p>\n\n\n\n<p>As you can see, it’s really simple to add the product schema to your product pages and allow Google to show these nice-looking rich snippets for your content in search results.</p>\n\n\n\n<h2 id=\"how-to-test-your-product-rich-snippet\">How to Test Your Product Rich Snippets</h2>\n\n\n\n<p>Since the information you’ve added for your product&#8217;s rich snippets only appears in the schema markup source code and isn’t visible on your site, you might want to test your snippets.</p>\n\n\n\n<p>To do so, you can use our Schema Validator, which works in conjunction with <a href=\"https://search.google.com/test/rich-results\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Google’s Rich Results Test</a>. </p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"401\" src=\"https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-schema-validator.png\" alt=\"AIOSEO has a schema validator to help ensure your schema code is correct.\" class=\"wp-image-131641\" srcset=\"https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-schema-validator.png 700w, https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-schema-validator-300x172.png 300w, https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-schema-validator-600x344.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>The Schema Validator will immediately tell you if your schema code is ok or whether it has some issues that need to be sorted out.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"368\" src=\"https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-schema-validator-2.png\" alt=\"Google\'s rich results test\" class=\"wp-image-131644\" srcset=\"https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-schema-validator-2.png 700w, https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-schema-validator-2-300x158.png 300w, https://aioseo.com/wp-content/uploads/2021/03/product-rich-schema-schema-validator-2-600x315.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>We hope this helped you learn how to add product rich snippets in WordPress. This will help increase your chances of landing the featured snippet for relevant keywords. It will also help you generate rich results, which result in higher CTRs and sales.&nbsp;</p>\n\n\n\n<p>You may also want to check out <a href=\"https://aioseo.com/how-to-add-schema-recipe-markup-in-wordpress/\" title=\"How to Add Schema Recipe Markup in WordPress [The Easy Way]\">how to add rich snippets for your tasty recipes</a> and make them stand out from your competition. Or you might want to know how to <a href=\"https://aioseo.com/how-to-best-optimize-images-in-wordpress/\" title=\"Image SEO: How To Best Optimize Your Images In WordPress (18 Tips)\">optimize your product images</a> to rank higher in image search.</p>\n\n\n\n<p><strong>Pro tip:</strong> If you’re not only selling your products online but also have a brick-and-mortar store, you should check out our <a href=\"https://aioseo.com/a-complete-local-seo-checklist/\">local SEO checklist</a> to learn how to boost your rankings on Google Maps.</p>\n\n\n\n<p>If you found this article helpful, then please subscribe to our <a href=\"https://www.youtube.com/c/AIOSEO\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">YouTube Channel</a>. You’ll find many more helpful tutorials there. You can also follow us on <a href=\"https://twitter.com/aioseopack\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Twitter</a>, <a href=\"https://www.linkedin.com/company/aioseo/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">LinkedIn</a>, or <a href=\"https://facebook.com/aioseopack/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Facebook</a> to stay in the loop.</p>The post <a href=\"https://aioseo.com/how-to-add-product-rich-snippets-in-wordpress/\">How to Add Product Rich Snippets in WordPress (The Easiest Way)</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:70:\"https://aioseo.com/how-to-add-product-rich-snippets-in-wordpress/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:4;a:6:{s:4:\"data\";s:82:\"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:84:\"Announcing AIOSEO 4.2.7: Drive More Sales with Google Merchant Center Listing Schema\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:230:\"https://aioseo.com/announcing-aioseo-4-2-7-drive-more-sales-with-google-merchant-center-listing-schema/?utm_source=rss&utm_medium=rss&utm_campaign=announcing-aioseo-4-2-7-drive-more-sales-with-google-merchant-center-listing-schema\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:112:\"https://aioseo.com/announcing-aioseo-4-2-7-drive-more-sales-with-google-merchant-center-listing-schema/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 08 Nov 2022 13:24:33 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:4:{i:0;a:5:{s:4:\"data\";s:13:\"Announcements\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:4:\"Blog\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:22:\"Google Merchant Center\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:37:\"Google Merchant Center listing schema\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"https://aioseo.com/?p=132266\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:517:\"<p>We’ve just rolled out AIOSEO 4.2.7, and we have some exciting news for ecommerce store owners! One of the major additions to your favorite SEO plugin is support for the Google Merchant Center Listing Schema. This is an addition to&#8230;</p>\nThe post <a href=\"https://aioseo.com/announcing-aioseo-4-2-7-drive-more-sales-with-google-merchant-center-listing-schema/\">Announcing AIOSEO 4.2.7: Drive More Sales with Google Merchant Center Listing Schema</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Benjamin Rojas\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:13559:\"<p>We’ve just rolled out AIOSEO 4.2.7, and we have some exciting news for ecommerce store owners!</p>\n\n\n\n<p>One of the major additions to your favorite SEO plugin is support for the Google Merchant Center Listing Schema. This is an addition to our already powerful product schema markup generator, making our next-gen Schema Generator even more powerful.</p>\n\n\n\n<div class=\"wp-container-5 wp-block-group aioseo-table-of-contents has-theme-background-background-color has-background\"><div class=\"wp-block-group__inner-container\">\n<p>In This Article</p>\n\n\n\n<div class=\"wp-block-aioseo-table-of-contents\"><ul><li><a href=\"#aioseo-increase-your-visibility-and-drive-more-sales-with-enhanced-product-listings\">Increase Your Visibility and Drive More Sales with Enhanced Product Listings</a><ul><li><a href=\"#aioseo-increase-ctr-with-product-attributes\">Increase CTR with Product Attributes</a></li><li><a href=\"#aioseo-boost-conversions-with-shipping-information\">Boost Conversions with Shipping Information</a></li><li><a href=\"#aioseo-enhance-your-visibility-with-product-knowledge-panels\">Enhance Your Visibility with Product Knowledge Panels</a></li><li><a href=\"#aioseo-drive-sales-by-promoting-popular-products-right-on-serps\">Drive Sales By Promoting Popular Products Right on SERPs</a></li></ul></li><li><a href=\"#aioseo-control-how-your-homepage-title-looks-on-mobile-with-the-site-name-field\">Control How Your Homepage Title Looks on Mobile with the Site Name Field</a></li></ul></div>\n</div></div>\n\n\n\n<h2 id=\"aioseo-increase-your-visibility-and-drive-more-sales-with-enhanced-product-listings\">Increase Your Visibility and Drive More Sales with Enhanced Product Listings</h2>\n\n\n\n<p>Google recently expanded its enhanced product experiences (how they display a product in search results using rich snippets) to ecommerce sites that don’t have a Google Merchant Center account.</p>\n\n\n\n<p>What does this mean for you and your business?</p>\n\n\n\n<p>Initially, product snippets on Google’s search engine results pages (SERPs) were powered by schema.org, while Google’s Merchant Center provided the schema markup for enhanced product snippets.</p>\n\n\n\n<p>Merchant Listing schema provided results in search snippets with more product details, leading to greater engagement and interaction on SERPs.&nbsp;</p>\n\n\n\n<p>This feature was exclusively reserved for ecommerce sites with a Google Merchant Center account. But that has changed, and you can now benefit from Merchant Listing schema too.</p>\n\n\n\n<p>That’s why we’re so excited to announce AIOSEO 4.2.7.&nbsp;</p>\n\n\n\n<p>Our new updated plugin comes with the new (and very powerful) Merchant Listing schema markup you can use to generate enhanced product snippets.&nbsp;</p>\n\n\n\n<p>This is a game-changer for ecommerce merchants as it leads to greater visibility and engagement.</p>\n\n\n\n<p>Let’s briefly look at what this means for your business.</p>\n\n\n\n<h3 id=\"aioseo-increase-ctr-with-product-attributes\">Increase CTR with Product Attributes</h3>\n\n\n\n<p>One of the biggest benefits you’ll get from adding Merchant Listing schema to your product pages is the enhanced product snippets which result in more product attributes added to your search listing.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"427\" src=\"https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-schema-attributes-og.png\" alt=\"You can add product attributes to be displayed in rich snippets.\" class=\"wp-image-132322\" srcset=\"https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-schema-attributes-og.png 700w, https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-schema-attributes-og-300x183.png 300w, https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-schema-attributes-og-600x366.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>Adding product attributes to your schema markup makes your search listings more attractive and interactive. As a result, users are more likely to click on them.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"337\" src=\"https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-search-snippet-example.png\" alt=\"Best Buy may rank higher than Amazon for the search term &quot;Macbook Pro&quot; but Amazon\'s listing will probable get more clicks because of including product attributes in the search snippet.\" class=\"wp-image-132270\" srcset=\"https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-search-snippet-example.png 700w, https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-search-snippet-example-300x144.png 300w, https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-search-snippet-example-600x289.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>In the screenshot above, while the Best Buy listing may rank higher than Amazon, chances are Amazon gets more clicks. This is because the Amazon listing includes important product attributes such as the user rating, reviews, product price and stock availability.</p>\n\n\n\n<h3 id=\"aioseo-boost-conversions-with-shipping-information\">Boost Conversions with Shipping Information</h3>\n\n\n\n<p>Shipping is a critical component of online shopping. Because of this, shipping details play a huge role in conversion optimization.</p>\n\n\n\n<p>With AIOSEO 4.2.7’s Merchant Listing schema, you can now display shipping information right on the SERPs.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"636\" src=\"https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-shipping-1.png\" alt=\"Easily add shipping information right on the SERPs with AIOSEO 4.2.7’s Merchant Listing schema.\" class=\"wp-image-132384\" srcset=\"https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-shipping-1.png 700w, https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-shipping-1-300x273.png 300w, https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-shipping-1-600x545.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>You can add as many shipping destinations as you support.</p>\n\n\n\n<p>And if you use WooCommerce as your ecommerce solution of choice, you’ll be glad to know AIOSEO supports WooCommerce shipping out of the box! This means fewer changes you need to make.&nbsp;</p>\n\n\n\n<p>Showing shipping information on SERPs boosts your conversion rates and is a valuable piece of information for shoppers.</p>\n\n\n\n<h3 id=\"aioseo-enhance-your-visibility-with-product-knowledge-panels\">Enhance Your Visibility with Product Knowledge Panels</h3>\n\n\n\n<p>Product knowledge graphs are a feature on SERPs that gives detailed information about a product. Because product knowledge graphs are displayed in a prominent position, they drive a lot of engagement.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"477\" src=\"https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-snippet-1.png\" alt=\"Merchant Listing schema also helps you build greater visibility as it contributes to product knowledge graphs.\" class=\"wp-image-132327\" srcset=\"https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-snippet-1.png 700w, https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-snippet-1-300x204.png 300w, https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-snippet-1-600x409.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>Merchant Listing schema is a key ingredient for Google to gather sufficient information to generate a knowledge graph of your product.</p>\n\n\n\n<p>With your product displayed this way, business growth via brand awareness and sales becomes much easier.&nbsp;</p>\n\n\n\n<h3 id=\"aioseo-drive-sales-by-promoting-popular-products-right-on-serps\">Drive Sales By Promoting Popular Products Right on SERPs</h3>\n\n\n\n<p>Another powerful element of conversion rate optimization in e-commerce is to promote popular products. No one wants to miss out on trends around products they care about.</p>\n\n\n\n<p>This is another reason to implement Merchant Listing schema on your product pages.</p>\n\n\n\n<p>According to Google, implementing Merchant Listing schema could result in your product being listed among the popular products ranking for that search term. Here’s an example, from Google, of what your search listings could look like:</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"658\" height=\"333\" src=\"https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-popular-products.png\" alt=\"Merchant Listing schema also helps your products show up among popular products ranking for that search term.\" class=\"wp-image-132328\" srcset=\"https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-popular-products.png 658w, https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-popular-products-300x152.png 300w, https://aioseo.com/wp-content/uploads/2022/11/merchant-listings-popular-products-600x304.png 600w\" sizes=\"(max-width: 658px) 100vw, 658px\" /></figure>\n\n\n\n<p>This makes the shopping experience easier and more fun for users, leading to more sales for you.</p>\n\n\n\n<p>Like all things in AIOSEO, adding the Merchant Listing schema to your product page is pretty easy without any need for coding or technical knowledge to get these fantastic results on SERPs.</p>\n\n\n\n<p>All you have to do is add your product schema markup as you normally would by going to your <strong>AIOSEO Settings » Schema » Generate Schema » Product</strong>.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"403\" src=\"https://aioseo.com/wp-content/uploads/2022/11/product-rich-schema-product-option.png\" alt=\"To add Merchant Listing, add products schema as you normally would, then include the extra information. \" class=\"wp-image-132387\" srcset=\"https://aioseo.com/wp-content/uploads/2022/11/product-rich-schema-product-option.png 700w, https://aioseo.com/wp-content/uploads/2022/11/product-rich-schema-product-option-300x173.png 300w, https://aioseo.com/wp-content/uploads/2022/11/product-rich-schema-product-option-600x345.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>Next, edit your product schema to include the extra information required for Google&#8217;s Merchant Center Listing. Examples include product attributes and shipping information. These will be output in your search snippet on SERPs.</p>\n\n\n\n<p>With Google Merchant Center listing schema, getting your products noticed and driving sales have just become easier.</p>\n\n\n\n<h2 id=\"aioseo-control-how-your-homepage-title-looks-on-mobile-with-the-site-name-field\">Control How Your Homepage Title Looks on Mobile with the Site Name Field</h2>\n\n\n\n<p>Another feature we’re super excited to add to AIOSEO 4.2.7 is the Site Name field in the <strong>Knowledge Graph</strong> section. This powerful addition enables Google to correctly display your site name on mobile devices.&nbsp;</p>\n\n\n\n<p>To set your site name, simply go to your <strong>AIOSEO Settings » Search Appearance » Global Settings</strong>. Once on the <strong>Global Settings</strong> page, scroll down to the <strong>Knowledge Graph</strong> section.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"699\" height=\"325\" src=\"https://aioseo.com/wp-content/uploads/2022/11/merchant-listing-knowledge-graph.png\" alt=\"To add your website name and an alternate name, go to the Knowledge Graph section under your AIOSEO settings.\" class=\"wp-image-132329\" srcset=\"https://aioseo.com/wp-content/uploads/2022/11/merchant-listing-knowledge-graph.png 699w, https://aioseo.com/wp-content/uploads/2022/11/merchant-listing-knowledge-graph-300x139.png 300w, https://aioseo.com/wp-content/uploads/2022/11/merchant-listing-knowledge-graph-600x279.png 600w\" sizes=\"(max-width: 699px) 100vw, 699px\" /></figure>\n\n\n\n<p>Fill in your website name and an alternate site name Google can use in place of your site name.</p>\n\n\n\n<p>Properly displaying your site name is essential to boosting brand awareness. It’s also an excellent way to enhance your knowledge graph, which helps you show up for relevant search queries.&nbsp;</p>\n\n\n\n<p>Besides these two major updates, we’ve made several notable improvements to many of the features you already love. You can see those in our <a href=\"https://aioseo.com/changelog/\">full product changelog</a>.</p>\n\n\n\n<p>What are you waiting for?&nbsp;</p>\n\n\n\n<p>Update your site to AIOSEO 4.2.7 to unlock these powerful new features.</p>\n\n\n\n<p>And if you’re not yet using AIOSEO, make sure to <a href=\"https://aioseo.com/pricing/\">install and activate the plugin today</a>. Our SEO plugin will help you outrank your competitors.</p>\n\n\n\n<p>If you have questions about these features, please comment below or <a href=\"https://aioseo.com/contact/\">contact our customer support team</a>. We’re always ready to help.</p>\n\n\n\n<p>Our commitment to making AIOSEO the easiest and best WordPress SEO plugin is only getting stronger as we continue to win together with our customers.</p>\n\n\n\n<p>We’re so grateful for your continued support, feedback, and suggestions. Please keep those suggestions and feature requests coming!</p>\n\n\n\n<p>We hope you enjoy using these new SEO features as much as we enjoyed creating them.</p>\n\n\n\n<p><em>-Benjamin Rojas (President of AIOSEO).</em></p>The post <a href=\"https://aioseo.com/announcing-aioseo-4-2-7-drive-more-sales-with-google-merchant-center-listing-schema/\">Announcing AIOSEO 4.2.7: Drive More Sales with Google Merchant Center Listing Schema</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:108:\"https://aioseo.com/announcing-aioseo-4-2-7-drive-more-sales-with-google-merchant-center-listing-schema/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:2:\"16\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:5;a:6:{s:4:\"data\";s:82:\"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:56:\"How to Boost Your Small Business SEO Without Expert Help\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:136:\"https://aioseo.com/how-to-boost-your-small-business-seo/?utm_source=rss&utm_medium=rss&utm_campaign=how-to-boost-your-small-business-seo\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:64:\"https://aioseo.com/how-to-boost-your-small-business-seo/#respond\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 03 Nov 2022 14:08:36 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:4:{i:0;a:5:{s:4:\"data\";s:4:\"Blog\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"SEO Tips\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:29:\"SEO tips for small businesses\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:18:\"small business SEO\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"https://aioseo.com/?p=131237\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:449:\"<p>Would you like to boost your small business SEO and outrank your competitors? One of the biggest challenges small businesses face is the lack of resources to run massive marketing campaigns. Because of this, they usually rank below the big&#8230;</p>\nThe post <a href=\"https://aioseo.com/how-to-boost-your-small-business-seo/\">How to Boost Your Small Business SEO Without Expert Help</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Kato Nkhoma\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:25269:\"<p>Would you like to boost your small business SEO and outrank your competitors?</p>\n\n\n\n<p>One of the biggest challenges small businesses face is the lack of resources to run massive marketing campaigns. Because of this, they usually rank below the big players in their niche, resulting in little or no traffic to their sites.</p>\n\n\n\n<p>In this article, we’ll show you some small business SEO tips to help you get an advantage on SERPs (Search Engine Result Pages) and compete favorably with the big brands.&nbsp;</p>\n\n\n\n<div class=\"wp-container-6 wp-block-group aioseo-table-of-contents has-theme-info-background-color has-background\"><div class=\"wp-block-group__inner-container\">\n<p>In This Article</p>\n\n\n\n<div class=\"wp-block-aioseo-table-of-contents\"><ul><li><a href=\"#aioseo-what-is-small-business-seo\">What is Small Business SEO?</a></li><li><a href=\"#aioseo-12-tips-to-winning-small-business-seo\">12 Tips to Winning Small Business SEO</a><ul><li><a href=\"#aioseo-install-the-best-wordpress-seo-plugin\">1. Install the Best WordPress SEO Plugin</a></li><li><a href=\"#aioseo-conduct-intent-focused-keyword-research\">2. Conduct Intent-focused Keyword Research</a></li><li><a href=\"#aioseo-generate-schema-markup-for-your-pages\">3. Generate Schema Markup for Your Pages</a></li><li><a href=\"#aioseo-create-an-optimized-sitemap\">4. Create an Optimized Sitemap</a></li><li><a href=\"#aioseo-eliminate-404-errors\">5. Eliminate 404 Errors</a></li><li><a href=\"#aioseo-optimize-for-image-seo\">6. Optimize for Image SEO</a></li><li><a href=\"#aioseo-have-a-strategic-internal-linking-structure\">7. Have a Strategic Internal Linking Structure</a></li><li><a href=\"#aioseo-add-emoji-to-your-search-snippets\">8. Add Emoji to Your Search Snippets</a></li><li><a href=\"#aioseo-build-backlinks-and-external-links\">9. Build Backlinks and External Links</a></li><li><a href=\"#aioseo-add-faq-sections-to-your-content\">10. Add FAQ Sections to Your Content</a></li><li><a href=\"#aioseo-leverage-the-power-of-jump-links\">11. Leverage the Power of Jump Links</a></li><li><a href=\"#aioseo-create-high-quality-helpful-content\">12. Create High-quality, Helpful Content</a></li></ul></li><li><a href=\"#aioseo-boost-your-small-business-seo-and-grow-your-business\">Boost Your Small Business SEO and Grow Your Business</a></li></ul></div>\n</div></div>\n\n\n\n<h2 id=\"aioseo-what-is-small-business-seo\">What is Small Business SEO?</h2>\n\n\n\n<p>Small business SEO is the practice of improving your small business presence in search results. This helps to improve your visibility on SERPs and increases your <a href=\"https://aioseo.com/ways-to-increase-your-organic-clickthrough-rates/\" title=\"8 Proven Ways to Increase Your Organic Clickthrough Rates\">organic CTRs</a> and traffic to your site.</p>\n\n\n\n<p>And to be clear, small business SEO is different from <a href=\"https://aioseo.com/a-complete-local-seo-checklist/\" title=\"A Complete Local SEO Checklist: 10 Tips to Improve Rankings\">Local SEO</a>. Local SEO helps you appear in location-based search queries, while small business SEO isn’t confined to geographic searches.</p>\n\n\n\n<p>With that out of the way, let’s quickly dive into our top small business SEO tips.</p>\n\n\n\n<h2 id=\"aioseo-12-tips-to-winning-small-business-seo\">12 Tips to Winning Small Business SEO</h2>\n\n\n\n<h3 id=\"aioseo-install-the-best-wordpress-seo-plugin\">1. Install the Best WordPress SEO Plugin</h3>\n\n\n\n<p>One of the first steps to boosting your small business SEO is to install and activate a powerful WordPress SEO plugin. And it doesn’t get better than <a href=\"https://aioseo.com/pricing/\" title=\"Pricing\">All In One SEO</a> (AIOSEO).</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"311\" src=\"https://aioseo.com/wp-content/uploads/2022/05/adding-seo-keywords-aioseo.png\" alt=\"AIOSEO is the best WordPress plugin to help you win at small business SEO.\" class=\"wp-image-95222\" srcset=\"https://aioseo.com/wp-content/uploads/2022/05/adding-seo-keywords-aioseo.png 700w, https://aioseo.com/wp-content/uploads/2022/05/adding-seo-keywords-aioseo-300x133.png 300w, https://aioseo.com/wp-content/uploads/2022/05/adding-seo-keywords-aioseo-600x267.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p><a href=\"https://aioseo.com/pricing/\" title=\"Pricing\">AIOSEO</a> is a powerful yet easy-to-use SEO plugin that has been downloaded over 100 million times. Millions of smart website owners use AIOSEO to help them boost their search engine rankings and drive qualified traffic to their sites. That’s because the plugin has many powerful SEO features and modules designed to help you properly configure your SEO settings. Examples include:</p>\n\n\n\n<ul><li>Next-gen schema generator for featured and rich snippets</li><li>Sitemap generator for improved crawling by search engines</li><li>TrueSEO analysis for on-page optimization</li><li>Link Assistant for optimized internal links on autopilot</li><li>A Redirection Manager to eliminate 404 errors</li><li><a href=\"https://aioseo.com/features/\" title=\"Features\">And more</a></li></ul>\n\n\n\n<p>The SEO modules in AIOSEO are super easy to use and are designed to give your website and content a better chance of ranking. So, if you’re a small business owner with a shoestring marketing budget, then AIOSEO is undoubtedly your best bet for increasing your online visibility.</p>\n\n\n\n<p>For step-by-step instructions on how to install AIOSEO, check our <a href=\"https://aioseo.com/product/plugin-installation-service/\" title=\"Plugin Installation Service\">detailed installation guide</a>.</p>\n\n\n\n<h3 id=\"aioseo-conduct-intent-focused-keyword-research\">2. Conduct Intent-focused Keyword Research</h3>\n\n\n\n<p>Proper keyword research is pivotal to creating an effective SEO campaign. Unfortunately, the problem many small businesses make is to focus solely on search volume and difficulty scores when selecting keywords to rank for.&nbsp;</p>\n\n\n\n<p>While this may drive traffic to your site, it won’t help drive your business goals forward.</p>\n\n\n\n<p>This is why your keyword research must focus on search intent. Understanding search intent, or the reason behind a search, is essential to creating content that answers users’ questions and concerns. As a result, your content will perform better in search, and your conversion rates will also improve.</p>\n\n\n\n<p>Keyword research focusing on search intent also helps you shorten the sales cycle. That’s because it focuses on bottom-of-the-funnel (BoFu) content that solves users’ problems.&nbsp;</p>\n\n\n\n<p>And don’t worry. Finding intent-based keywords is super easy if you have the <a href=\"https://aioseo.com/best-seo-keyword-analysis-tool/\" title=\"8 Best SEO Keyword Analysis Tools You Need to Know in 2022\">right keyword analysis tools</a>.</p>\n\n\n\n<h3 id=\"aioseo-generate-schema-markup-for-your-pages\">3. Generate Schema Markup for Your Pages</h3>\n\n\n\n<p>Schema markup, also known as structured data, is a semantic language that helps search engines better understand your content. It involves using tags that give search engines more context about your pages or posts.</p>\n\n\n\n<p>There are many benefits of adding schema markup to your posts and pages. Some of the most significant include:</p>\n\n\n\n<ul><li>Better indexing</li><li>Featured snippets and rich snippets</li><li>Increased visibility on SERPs</li><li>Higher organic CTRs</li><li>Helps boost your credibility on SERPs</li></ul>\n\n\n\n<p>Adding schema markup isn’t complicated with a tool like AIOSEO. Despite this being a code-heavy task, AIOSEO takes care of all the code behind the scenes. All you have to do is click a few buttons and add relevant information about your page.</p>\n\n\n\n<p>To get started, edit the page to which you want to add schema, scroll down to the <strong>AIOSEO Settings</strong>, and click on the <strong>Schema</strong> tab. A button will appear that gives you the option to <strong>Generate Schema</strong>:</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"464\" src=\"https://aioseo.com/wp-content/uploads/2022/09/implement-structured-data-in-wordpress-generate-schema.png\" alt=\"To boost your small business SEO, generate schema markup for your posts and pages.\" class=\"wp-image-120493\" srcset=\"https://aioseo.com/wp-content/uploads/2022/09/implement-structured-data-in-wordpress-generate-schema.png 700w, https://aioseo.com/wp-content/uploads/2022/09/implement-structured-data-in-wordpress-generate-schema-300x199.png 300w, https://aioseo.com/wp-content/uploads/2022/09/implement-structured-data-in-wordpress-generate-schema-600x398.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>Clicking on the <strong>Generate Schema</strong> button opens up a <strong>Schema Catalog</strong> modal from which you can select your schema type.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"472\" src=\"https://aioseo.com/wp-content/uploads/2022/11/schema-generator-catalog.png\" alt=\"Clicking on the Generate Schema button opens up a Schema Catalog modal from which you can select your schema type.\" class=\"wp-image-132311\" srcset=\"https://aioseo.com/wp-content/uploads/2022/11/schema-generator-catalog.png 700w, https://aioseo.com/wp-content/uploads/2022/11/schema-generator-catalog-300x202.png 300w, https://aioseo.com/wp-content/uploads/2022/11/schema-generator-catalog-600x405.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>Click on the <strong>+</strong> button to add the schema you want.</p>\n\n\n\n<p>For detailed instructions on adding schema markup, <a href=\"https://aioseo.com/how-to-implement-structured-data-in-wordpress/\" title=\"How to Implement Structured Data in WordPress (The Super Easy Way)\">check out our step-by-step guide</a>.</p>\n\n\n\n<h3 id=\"aioseo-create-an-optimized-sitemap\">4. Create an Optimized Sitemap</h3>\n\n\n\n<p>An XML sitemap is a list of the important URLs on your website. Creating one and submitting it to Google Search Console is a great way to direct search engines to the pages they should prioritize when crawling your website and indexing its content.</p>\n\n\n\n<p>With AIOSEO, you can easily create and optimize your sitemap and send it to all popular search engines. Again, you can do this even without any technical knowledge. To do that, go to <strong>All in One SEO » Sitemaps</strong>. </p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"462\" src=\"https://aioseo.com/wp-content/uploads/2022/11/small-business-seo-sitemap.png\" alt=\"Add a sitemap by going to your AIOSEO settings then clicking on sitemap.\" class=\"wp-image-132315\" srcset=\"https://aioseo.com/wp-content/uploads/2022/11/small-business-seo-sitemap.png 700w, https://aioseo.com/wp-content/uploads/2022/11/small-business-seo-sitemap-300x198.png 300w, https://aioseo.com/wp-content/uploads/2022/11/small-business-seo-sitemap-600x396.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>Here, you’ll find the sitemap settings you need to configure your sitemap. Check out our detailed guide for more instructions on <a href=\"https://aioseo.com/create-a-wordpress-xml-sitemap-without-a-plugin/\" title=\"How to Create a WordPress XML Sitemap Without a Plugin\">creating an XML sitemap in WordPress</a>.</p>\n\n\n\n<h3 id=\"aioseo-eliminate-404-errors\">5. Eliminate 404 Errors</h3>\n\n\n\n<p>As your small business website grows and evolves, you may change some pages and delete others. If this process is not handled properly, it could result in 404 errors on your website.</p>\n\n\n\n<p>404 errors in WordPress mean that the URL to a web page a user is trying to visit is broken, or the page doesn’t exist anymore. Too many 404 errors on your website can negatively impact your rankings.</p>\n\n\n\n<p>Fortunately, you can easily <a href=\"https://aioseo.com/how-to-avoid-404-errors-when-updating-your-wordpress-site/\" title=\"How to Avoid 404 Errors When Updating Your WordPress Site\">avoid 404 errors</a> on your WordPress site. And with AIOSEO installed and activated, this is automatic, thanks to our Slug Monitor. Whenever the Slug Monitor detects a change in a URL, it prompts you to add a redirect.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"338\" src=\"https://aioseo.com/wp-content/uploads/2022/07/url-slug-monitor-new.png\" alt=\"The URL slug monitor helps eliminate 404 errors when editing permalinks, thereby helping improve your small business SEO.\" class=\"wp-image-105047\" srcset=\"https://aioseo.com/wp-content/uploads/2022/07/url-slug-monitor-new.png 700w, https://aioseo.com/wp-content/uploads/2022/07/url-slug-monitor-new-300x145.png 300w, https://aioseo.com/wp-content/uploads/2022/07/url-slug-monitor-new-600x290.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>Clicking the “<strong>Add Redirect to Improve SEO</strong>” button will open a modal where you can add a redirect from the old URL to the new URL automatically.</p>\n\n\n\n<p>Alternatively, to avoid 404 errors on your site, you can consider adding <a href=\"https://aioseo.com/how-to-automatically-redirect-404-pages-to-the-homepage-in-wordpress/\" title=\"How to Automatically Redirect 404 Pages to the Homepage in WordPress\">automatic redirects to your Homepage</a>.</p>\n\n\n\n<p>Avoiding 404 errors ensures a positive user experience and makes it easier for search engines to crawl your site. Both contribute to better rankings for your site.&nbsp;</p>\n\n\n\n<h3 id=\"aioseo-optimize-for-image-seo\">6. Optimize for Image SEO</h3>\n\n\n\n<p>Images play a huge role in giving your website visitors a good experience. But they also play a significant role in your SEO. For one, if your images are not optimized, they can slow down your site. This, in turn, will result in high bounce rates and poor rankings.</p>\n\n\n\n<p>On the flip side, optimizing your images will result in faster load times, a critical factor Google considers in their <a href=\"https://web.dev/vitals/\" target=\"_blank\" rel=\"noopener\">Core Web Vitals</a> ranking signals.</p>\n\n\n\n<p>A few ways to optimize your images for SEO include:</p>\n\n\n\n<ul><li>Using the right file format and size</li><li>Adding keyword-rich image alt tags</li><li>Creating an image sitemap</li></ul>\n\n\n\n<p>Image SEO is a very broad topic that needs a page of its own. That’s why we recommend you check out our article on <a href=\"https://aioseo.com/how-to-best-optimize-images-in-wordpress/\" title=\"Image SEO: How To Best Optimize Your Images In WordPress (18 Tips)\">image SEO best practices</a>.</p>\n\n\n\n<h3 id=\"aioseo-have-a-strategic-internal-linking-structure\">7. Have a Strategic Internal Linking Structure</h3>\n\n\n\n<p>Internal links are one of the top factors search engines use to rank a page. That’s why you must have a strategic internal linking strategy. Some advantages of internal links include helping:</p>\n\n\n\n<ul><li>Users navigate to relevant pages</li><li>Increase time on page</li><li>Increase the time users spend on your website</li></ul>\n\n\n\n<p>Of course, this can be quite a laborious and time-consuming task if you have many pages on your site. However, you can use <a href=\"https://aioseo.com/features/internal-link-assistant/\" title=\"Link Assistant\">Link Assistant</a> to make this aspect of SEO easier. The best part is you don’t even have to open the pages you’re linking to/from.&nbsp;</p>\n\n\n\n<p>The beauty of Link Assistant is that it also shows you linking opportunities to make internal link building much easier. </p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"381\" src=\"https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-links-report.png\" alt=\"To help boost your small business SEO, use Link Assistant for strategic internal link building.\" class=\"wp-image-79017\" srcset=\"https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-links-report.png 700w, https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-links-report-300x163.png 300w, https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-links-report-600x327.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>Link Assistant also shows you all the orphaned posts on your site. These are posts that have no internal links pointing to them. As a result, they perform poorly in search and ultimately can negatively impact your overall SEO.</p>\n\n\n\n<p>If you want to know all the ins and outs of this powerful tool, check out our article on how Link Assistant can help you <a href=\"https://aioseo.com/ways-link-assistant-can-save-you-time-on-internal-and-external-link-building/\" title=\"6 Ways Link Assistant Can Save You Time On Internal Link Building\">save time on internal link building</a>.</p>\n\n\n\n<h3 id=\"aioseo-add-emoji-to-your-search-snippets\">8. Add Emoji to Your Search Snippets</h3>\n\n\n\n<p>Very few brands are leveraging the power of emojis in search snippets.&nbsp;</p>\n\n\n\n<p>That’s why you should take advantage of this gap and add emojis to your search snippets.</p>\n\n\n\n<p>One reason is that emojis boost your visibility on SERPs as they make your snippet stand out from the others.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"427\" src=\"https://aioseo.com/wp-content/uploads/2022/10/are-emojis-good-for-seo-visibility.png\" alt=\"Emoji are a powerful way to boost your visibility and CTRs on SERPs.\" class=\"wp-image-127725\" srcset=\"https://aioseo.com/wp-content/uploads/2022/10/are-emojis-good-for-seo-visibility.png 700w, https://aioseo.com/wp-content/uploads/2022/10/are-emojis-good-for-seo-visibility-300x183.png 300w, https://aioseo.com/wp-content/uploads/2022/10/are-emojis-good-for-seo-visibility-600x366.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>Because of the prominent visibility, your organic CTR is also more likely to improve. Both play a significant role in boosting your small business&#8217;s SEO.</p>\n\n\n\n<p>As a result, your page’s and website’s rankings will improve.</p>\n\n\n\n<p>If you’d like to know how to add emojis to your search snippets, <a href=\"https://aioseo.com/how-to-add-emojis-to-your-seo-titles-and-meta-descriptions/\" title=\"How to Add Emojis to Your SEO Titles and Meta Descriptions\">check out this easy-to-follow guide</a>.&nbsp;</p>\n\n\n\n<h3 id=\"aioseo-build-backlinks-and-external-links\">9. Build Backlinks and External Links</h3>\n\n\n\n<p>Studies show that backlinks are among the top <a href=\"https://www.monsterinsights.com/google-ranking-factors/\" target=\"_blank\" rel=\"noopener\">3 ranking factors</a> search engines use to rank content. The main reason is that backlinks are a vote of confidence in your website from other sites.</p>\n\n\n\n<p>As a small business, you may not have the budget to run massive link building campaigns. However, there are many low-cost ways you can <a href=\"https://aioseo.com/link-building-guide/\" title=\"The Ultimate Link Building Guide You Need for 2022\">build backlinks to your content</a>. A few include:</p>\n\n\n\n<ul><li>Guest posting</li><li>Submitting your site to business directories</li><li>Get listed on review sites</li></ul>\n\n\n\n<p>You can also check out your competitors’ backlink profiles and reach out to publications that have linked to your competitors.</p>\n\n\n\n<p>Besides backlinks, you should also be building external links. These are links from your site to other websites. External links are important because they give users a positive experience. They also contribute to helping you create content that meets <a href=\"https://aioseo.com/what-is-google-eat/\" title=\"What is Google E-A-T?  Understanding Google’s Secret Sauce for Creating Effective Content\">Google’s E-A-T content standards</a>.</p>\n\n\n\n<h3 id=\"aioseo-add-faq-sections-to-your-content\">10. Add FAQ Sections to Your Content</h3>\n\n\n\n<p>Adding FAQs to your posts and pages can help boost your SEO rankings. One reason for this is that FAQs help you improve search intent for users and search engines. As a result, your content ranks better in search for relevant queries.</p>\n\n\n\n<p>Another reason FAQS are important for SEO is that they can help you rank for the coveted featured snippet. This is especially true if your site outputs proper FAQ schema markup for that page. Search engines give a lot of prominence to sites with FAQ schema, making FAQs an important part of your search strategy.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"474\" src=\"https://aioseo.com/wp-content/uploads/2022/07/faq-block-serps.png\" alt=\"FAQs help you get rich results on search engine results pages.\" class=\"wp-image-105091\" srcset=\"https://aioseo.com/wp-content/uploads/2022/07/faq-block-serps.png 700w, https://aioseo.com/wp-content/uploads/2022/07/faq-block-serps-300x203.png 300w, https://aioseo.com/wp-content/uploads/2022/07/faq-block-serps-600x406.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>And don’t worry. Adding FAQs is not difficult. <a href=\"https://aioseo.com/how-to-add-an-faq-section-in-wordpress-2-super-easy-ways/\" title=\"How to Add an FAQ Section in WordPress (2 Super Easy Ways)\">Check out this article</a> for detailed instructions on how to do so.</p>\n\n\n\n<h3 id=\"aioseo-leverage-the-power-of-jump-links\">11. Leverage the Power of Jump Links</h3>\n\n\n\n<p>Jump links are another effective way of increasing your organic CTR. In case you’re wondering, jump links are hyperlinks on SERPs that direct users to specific parts of a page instead of the entire page. Here’s an example below:</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"301\" src=\"https://aioseo.com/wp-content/uploads/2022/11/small-business-seo-jump-links.png\" alt=\"jump links are a powerful way to boost visibility and CTRs.\" class=\"wp-image-132320\" srcset=\"https://aioseo.com/wp-content/uploads/2022/11/small-business-seo-jump-links.png 700w, https://aioseo.com/wp-content/uploads/2022/11/small-business-seo-jump-links-300x129.png 300w, https://aioseo.com/wp-content/uploads/2022/11/small-business-seo-jump-links-600x258.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>One of the easiest ways to implement jump links in your search snippets is to add an SEO-friendly table of contents to your posts or pages.</p>\n\n\n\n<p>This is super easy and can be done by <a href=\"https://aioseo.com/how-to-create-a-table-of-contents-in-wordpress/\" title=\"How to Create a Table of Contents in WordPress (2 Simple Methods)\">adding a table of contents block</a>.&nbsp;</p>\n\n\n\n<p>Publishing content with a table of contents is a powerful way of having jump links included in your search snippets. And the jump links will increase your organic CTR and, ultimately, your SEO.</p>\n\n\n\n<h3 id=\"aioseo-create-high-quality-helpful-content\">12. Create High-quality, Helpful Content</h3>\n\n\n\n<p>Content is the backbone of every SEO campaign. That’s why you must invest in creating high-quality content. Your content needs to be factually and technically accurate. But more than that, it must be content that your readers find helpful.</p>\n\n\n\n<p>This is especially important after <a href=\"https://developers.google.com/search/blog/2022/08/helpful-content-update\" target=\"_blank\" rel=\"noopener nofollow\">Google’s Helpful Content update</a>.</p>\n\n\n\n<p>A few tips to help you create higher quality and helpful content include:</p>\n\n\n\n<ul><li>Working with subject matter experts in your content creation</li><li>Don’t rely on automation (AI-writing tools) to create content</li><li>Cover the main topic of your content in-depth&nbsp;&nbsp;</li></ul>\n\n\n\n<p>You should also work on creating content that has <a href=\"https://aioseo.com/how-to-improve-readability-score-on-wordpress-step-by-step/\" title=\"How to Improve Readability Score on WordPress (Step by Step)\">good readability scores</a> to ensure that users have a good experience when reading it.</p>\n\n\n\n<h2 id=\"aioseo-boost-your-small-business-seo-and-grow-your-business\">Boost Your Small Business SEO and Grow Your Business</h2>\n\n\n\n<p>Having a strong online presence is crucial to growing your business. And that strong online presence can only come from practicing SEO best practices.</p>\n\n\n\n<p>Using the tips outlined above will improve your rankings, leading to greater visibility online.</p>\n\n\n\n<p>We hope this article has helped you learn how to boost your small business’s SEO. You may also want to check out our <a href=\"https://aioseo.com/seo-tutorial/\" title=\"A Simple SEO Tutorial for Beginners: The Ultimate Guide\">SEO tutorial for beginners</a> or the <a href=\"https://aioseo.com/blog-post-seo-checklist/\" title=\"A Complete Blog Post SEO Checklist to Boost Rankings\">complete blog post SEO checklist</a>.</p>\n\n\n\n<p>If you found this article helpful, then please subscribe to our <a href=\"https://www.youtube.com/c/AIOSEO\">YouTube Channel</a>. You’ll find many more helpful tutorials there. You can also follow us on <a href=\"https://twitter.com/aioseopack\">Twitter</a>, <a href=\"https://www.linkedin.com/company/aioseo/\">LinkedIn</a>, or <a href=\"https://facebook.com/aioseopack/\">Facebook</a> to stay in the loop.</p>The post <a href=\"https://aioseo.com/how-to-boost-your-small-business-seo/\">How to Boost Your Small Business SEO Without Expert Help</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:61:\"https://aioseo.com/how-to-boost-your-small-business-seo/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:6;a:6:{s:4:\"data\";s:82:\"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:63:\"10+ WordPress Multisite Plugins You Need in 2023 (Expert Picks)\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:128:\"https://aioseo.com/best-wordpress-multisite-plugins/?utm_source=rss&utm_medium=rss&utm_campaign=best-wordpress-multisite-plugins\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:60:\"https://aioseo.com/best-wordpress-multisite-plugins/#respond\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 31 Oct 2022 13:22:49 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:4:{i:0;a:5:{s:4:\"data\";s:4:\"Blog\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:32:\"best wordpress multisite plugins\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:19:\"WordPress Multisite\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:27:\"wordpress multisite plugins\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"https://aioseo.com/?p=127204\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:463:\"<p>Are you looking for the best WordPress multisite plugins on the market? WordPress multisite plugins help extend the functionality of your multisite network’s features. They also make it easier to manage your sites. In this article, we will show you&#8230;</p>\nThe post <a href=\"https://aioseo.com/best-wordpress-multisite-plugins/\">10+ WordPress Multisite Plugins You Need in 2023 (Expert Picks)</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Kato Nkhoma\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:29776:\"<p>Are you looking for the best WordPress multisite plugins on the market? </p>\n\n\n\n<p>WordPress multisite plugins help extend the functionality of your multisite network’s features. They also make it easier to manage your sites.</p>\n\n\n\n<p>In this article, we will show you some of the best WordPress multisite plugins you should consider adding to your WordPress multisite network.</p>\n\n\n\n<div class=\"wp-container-7 wp-block-group aioseo-table-of-contents has-theme-info-background-color has-background\"><div class=\"wp-block-group__inner-container\">\n<p>In This Article</p>\n\n\n\n<div class=\"wp-block-aioseo-table-of-contents\"><ul><li><a href=\"#aioseo-what-is-a-wordpress-multisite-network\">What is a WordPress Multisite Network?</a><ul><li><a href=\"#aioseo-why-use-a-wordpress-multisite-network\">Why Use a WordPress Multisite Network?</a></li></ul></li><li><a href=\"#aioseo-11-best-wordpress-multisite-plugins-you-need-to-consider-our-expert-picks\">10+ Best WordPress Multisite Plugins You Need to Consider (Our Expert Picks)</a><ul><li><a href=\"#aioseo-1-all-in-one-seo-aioseo\">1. All In One SEO (AIOSEO)</a><ul></ul></li><li><a href=\"#aioseo-2-monsterinsights\">2. MonsterInsights</a></li><li><a href=\"#aioseo-3-optinmonster\">3. OptinMonster</a></li><li><a href=\"#aioseo-4-wpforms\">4. WPForms</a></li><li><a href=\"#aioseo-5-wp-mail-smtp\">5. WP Mail SMTP</a></li><li><a href=\"#aioseo-6-infinitewp\">6. InfiniteWP</a></li><li><a href=\"#aioseo-7-seedprod\">7. SeedProd</a></li><li><a href=\"#aioseo-10-wp-rocket\">8. WP Rocket</a></li><li><a href=\"#aioseo-11-duplicator\">9. Duplicator</a></li><li><a href=\"#aioseo-8-members\">10. Members</a></li><li><a href=\"#aioseo-9-multisite-language-switcher\">11. Multisite Language Switcher</a></li></ul></li><li><a href=\"#aioseo-the-best-wordpress-multisite-plugin-our-top-pick\">The Best WordPress Multisite Plugin: Our Top Pick</a></li></ul></div>\n</div></div>\n\n\n\n<h2 id=\"aioseo-what-is-a-wordpress-multisite-network\">What is a WordPress Multisite Network?</h2>\n\n\n\n<p>Multisite is a feature of WordPress that enables you to build and run multiple websites using the same WordPress installation. This makes it possible to manage several different WordPress sites from a single dashboard.</p>\n\n\n\n<p>All sites within your network use the same resources and framework but have their own media repositories. They even use separate sections of the WordPress database.</p>\n\n\n\n<h3 id=\"aioseo-why-use-a-wordpress-multisite-network\">Why Use a WordPress Multisite Network?</h3>\n\n\n\n<p><a href=\"https://aioseo.com/what-is-wordpress-multisite/\" title=\"What is WordPress Multisite? A Simple Beginner’s Guide to Multisite Networks\">WordPress multisite networks</a> are an excellent option if you want to manage separate WordPress websites from a central dashboard.&nbsp;</p>\n\n\n\n<p>Multisite networks are usually used by large corporations, schools, universities, news outlets, online businesses, and more. This helps them have several websites with similar themes yet keep them as individual sites.&nbsp;</p>\n\n\n\n<p>As a blogger, you can even create your own network of blogs on a single multisite installation. This is great if you run a large portfolio of informational or affiliate sites.</p>\n\n\n\n<h2 id=\"aioseo-11-best-wordpress-multisite-plugins-you-need-to-consider-our-expert-picks\">10+ Best WordPress Multisite Plugins You Need to Consider (Our Expert Picks)</h2>\n\n\n\n<p>Running a multisite network of WordPress sites can be quite a daunting task. However, with the right plugins, it becomes much easier. Here’s our expertly curated list of the best WordPress multisite plugins that can make it easy to manage your network:</p>\n\n\n\n<h3 id=\"aioseo-1-all-in-one-seo-aioseo\">1. <a href=\"https://aioseo.com/pricing/\" title=\"Pricing\">All In One SEO</a> (AIOSEO)<a href=\"https://aioseo.com/\"></a></h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https://aioseo.com/pricing/\"><img width=\"700\" height=\"311\" src=\"https://aioseo.com/wp-content/uploads/2022/06/aioseo.png\" alt=\"AIOSEO is one of the best WordPress multisite SEO plugins on the market.\" class=\"wp-image-100113\" srcset=\"https://aioseo.com/wp-content/uploads/2022/06/aioseo.png 700w, https://aioseo.com/wp-content/uploads/2022/06/aioseo-300x133.png 300w, https://aioseo.com/wp-content/uploads/2022/06/aioseo-600x267.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></a></figure>\n\n\n\n<p><a href=\"https://aioseo.com/pricing/\" title=\"Pricing\">AIOSEO</a> is hands down the best WordPress SEO plugin on the market. It’s trusted by over 3 million savvy marketers to help boost their rankings and drive traffic to their sites. The plugin has many powerful SEO features designed to help you optimize your website and to dominate the SERPs.</p>\n\n\n\n<p>For detailed instructions on installing AIOSEO, check out our <a href=\"https://aioseo.com/docs/installing-all-in-one-seo-pro/\" title=\"Installing All in One SEO Pro\">step-by-step installation guide</a>.</p>\n\n\n\n<p>AIOSEO was built with multisite networks in mind, which is why it includes a revolutionary WordPress multisite module to simplify setting up SEO on your network of sites.</p>\n\n\n\n<p>A small sampling of the features in that module include:</p>\n\n\n\n<h4 id=\"aioseo-activate-multiple-licenses-from-a-single-dashboard\">Activate Multiple Licenses From a Single Dashboard</h4>\n\n\n\n<p>One of the time-saver features we’ve added to our multisite module is the <strong>Domain Activations</strong> box.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"369\" src=\"https://aioseo.com/wp-content/uploads/2022/09/multisite-domain-activations.png\" alt=\"You can easily activate yuour license on all sites from one single dashboard\" class=\"wp-image-124851\" srcset=\"https://aioseo.com/wp-content/uploads/2022/09/multisite-domain-activations.png 700w, https://aioseo.com/wp-content/uploads/2022/09/multisite-domain-activations-300x158.png 300w, https://aioseo.com/wp-content/uploads/2022/09/multisite-domain-activations-600x316.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>This is a dashboard that makes it easy for you to activate or deactivate your AIOSEO license on any subsite in your network with a simple click of a button. It’s a huge time-saver as you can now manage all your license activations on a single screen.</p>\n\n\n\n<h4 id=\"aioseo-easily-edit-and-manage-robots-txt-files\">Easily Edit and Manage Robots.txt Files</h4>\n\n\n\n<p>Another powerful change we’ve made to our multisite support is the capability to <a href=\"https://aioseo.com/how-to-edit-a-robots-txt-file-in-wordpress/\" title=\"How to Easily Edit a Robots.txt File in WordPress (Step by Step)\">edit the robots.txt file</a> of every subsite individually or corporately right from the network admin panel.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"399\" src=\"https://aioseo.com/wp-content/uploads/2022/09/multisite-network-robotstxt.png\" alt=\"You can also apply network wide robots.txt settings from your dashboard.\" class=\"wp-image-124867\" srcset=\"https://aioseo.com/wp-content/uploads/2022/09/multisite-network-robotstxt.png 700w, https://aioseo.com/wp-content/uploads/2022/09/multisite-network-robotstxt-300x171.png 300w, https://aioseo.com/wp-content/uploads/2022/09/multisite-network-robotstxt-600x342.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>This makes it easy for you to control how search engines crawl your websites and allows you to ensure your most important content is given priority.</p>\n\n\n\n<p>As a result, the content that matters to your business will stand a better chance of ranking.</p>\n\n\n\n<h4 id=\"aioseo-import-and-export-seo-and-plugin-settings\">Import and Export SEO and Plugin Settings</h4>\n\n\n\n<p>Setting up a single website’s SEO can be quite a task. The challenge is only compounded when you’re running a multisite setup.&nbsp;</p>\n\n\n\n<p>That’s why we’ve made it easy for you to import and export SEO settings from one site in your network to another.</p>\n\n\n\n<p>You can do that by clicking on the <strong>Import/Export</strong> tab in the <strong>Network Tools</strong> section.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"699\" height=\"350\" src=\"https://aioseo.com/wp-content/uploads/2022/09/multisite-import-settings.png\" alt=\"Importing and exporting SEO settings from one site to another is easy.\" class=\"wp-image-124869\" srcset=\"https://aioseo.com/wp-content/uploads/2022/09/multisite-import-settings.png 699w, https://aioseo.com/wp-content/uploads/2022/09/multisite-import-settings-300x150.png 300w, https://aioseo.com/wp-content/uploads/2022/09/multisite-import-settings-600x300.png 600w\" sizes=\"(max-width: 699px) 100vw, 699px\" /></figure>\n\n\n\n<p>This makes it easy for you to replicate your winning SEO settings on all your sites, even on a fresh build.</p>\n\n\n\n<p>As a result, you save precious resources like time and effort and get to rank your sites much faster.</p>\n\n\n\n<p>Managing your SEO across your network of sites is super easy with a powerful SEO plugin like AIOSEO. The best part is that you don’t need any coding or technical knowledge to use the plugin, even for code-heavy tasks like <a href=\"https://aioseo.com/how-to-implement-structured-data-in-wordpress/\" title=\"How to Implement Structured Data in WordPress (The Super Easy Way)\">adding schema markup</a> to your sites.&nbsp;</p>\n\n\n\n<p><strong>Pricing</strong>: Starts at $49.60/year. A free version is also available.</p>\n\n\n\n<h3 id=\"aioseo-2-monsterinsights\">2. <a href=\"https://www.monsterinsights.com/\" target=\"_blank\" rel=\"noopener\">MonsterInsights</a><a href=\"https://www.monsterinsights.com/\"></a></h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https://www.monsterinsights.com/\" target=\"_blank\" rel=\"noreferrer noopener\"><img width=\"702\" height=\"200\" src=\"https://aioseo.com/wp-content/uploads/2022/10/monsterinsights.png\" alt=\"MonsterInsights is the best WordPress multisite analytics plugin.\" class=\"wp-image-128841\" srcset=\"https://aioseo.com/wp-content/uploads/2022/10/monsterinsights.png 702w, https://aioseo.com/wp-content/uploads/2022/10/monsterinsights-300x85.png 300w, https://aioseo.com/wp-content/uploads/2022/10/monsterinsights-600x171.png 600w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></a></figure>\n\n\n\n<p><a href=\"https://www.monsterinsights.com/\" target=\"_blank\" rel=\"noopener\">MonsterInsights</a> is another excellent plugin to add to your multisite network. This is easily the best Google Analytics plugin for WordPress, with over 3 million websites using it.</p>\n\n\n\n<p>MonsterInsights lets you easily add Google Analytics to WordPress and view the traffic data from your sites directly in your WordPress admin dashboard. You can use this data to grow your traffic, email list, and revenue.</p>\n\n\n\n<p>The best part is that on a WordPress multisite network, all your subsite analytics are available in one place. This makes it easy for you to see which sites are performing well at a glance.</p>\n\n\n\n<p>Also, when you set up MonsterInsights, you can select which sites you want to enable or disable the analytics feature, all from the same dashboard.</p>\n\n\n\n<p><strong>Pricing</strong>: Starts at $99.50/year.</p>\n\n\n\n<h3 id=\"aioseo-3-optinmonster\">3. <a href=\"https://optinmonster.com/\" target=\"_blank\" rel=\"noopener\">OptinMonster</a></h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https://optinmonster.com/\" target=\"_blank\" rel=\"noreferrer noopener\"><img width=\"700\" height=\"397\" src=\"https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-optinmonster.png\" alt=\"OptinMonster is the best WordPress multisite lead generation plugin.\" class=\"wp-image-128843\" srcset=\"https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-optinmonster.png 700w, https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-optinmonster-300x170.png 300w, https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-optinmonster-600x340.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></a></figure>\n\n\n\n<p>Lead generation is an essential part of growing your sites and business. And there’s no better tool to help you do this than <a href=\"https://optinmonster.com/\" target=\"_blank\" rel=\"noopener\">OptinMonster</a>. Over 1.2 million websites trust the plugin, including big brands like Pinterest, Patreon, ClickBank, and more.</p>\n\n\n\n<p>OptinMonster is a powerful tool that enables you to easily create high-converting popups and lead generation forms across your network of WordPress sites.&nbsp;</p>\n\n\n\n<p>Like AIOSEO, OptinMonster also has a network activation feature that lets you create and manage campaigns for every site in your network. With a multisite installation, all your campaign data is readily available in one central place. This lets you see the performance of your lead generation efforts and helps you improve your conversions across your network.</p>\n\n\n\n<p>The plugin also has an extensive library of templates and a powerful drag-and-drop builder to help you build campaigns faster. You can easily create custom popups, slide-ins, content upgrades, and more.</p>\n\n\n\n<p>Plus, the proprietary Exit-Intent® technology helps convert visitors who leave your sites into subscribers and customers.</p>\n\n\n\n<p><strong>Pricing</strong>: Starts at $9/month.&nbsp;</p>\n\n\n\n<h3 id=\"aioseo-4-wpforms\">4. <a href=\"https://wpforms.com/\" target=\"_blank\" rel=\"noopener\">WPForms</a></h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https://wpforms.com/\" target=\"_blank\" rel=\"noreferrer noopener\"><img width=\"700\" height=\"435\" src=\"https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-wpforms.png\" alt=\"WPForms is the best WordPress multisite plugin for creating different types of forms on your sites.\" class=\"wp-image-128844\" srcset=\"https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-wpforms.png 700w, https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-wpforms-300x186.png 300w, https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-wpforms-600x373.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></a></figure>\n\n\n\n<p><a href=\"https://wpforms.com/\" target=\"_blank\" rel=\"noopener\">WPForms</a> is undoubtedly the best WordPress contact form plugin in the market and is used by over 4 million WordPress sites.</p>\n\n\n\n<p>One reason for the plugin’s unrivaled success is that it’s easy to use, despite having many features. The plugin makes it easy to create simple contact forms, user registration forms, multi-page forms, survey forms, and more. This is thanks to the powerful drag-and-drop builder and large template library that make creating any type of form a breeze.&nbsp;</p>\n\n\n\n<p>And if you’re running a multisite network, you’ll probably have various form needs across your network of sites. WPForms helps you meet all of them.</p>\n\n\n\n<p>WPForms is definitely a great plugin to complement lead-generation tools like OptinMonster.</p>\n\n\n\n<p><strong>Pricing</strong>: Starts at $49.50/year.</p>\n\n\n\n<h3 id=\"aioseo-5-wp-mail-smtp\">5. <a href=\"https://wpmailsmtp.com/\" target=\"_blank\" rel=\"noopener\">WP Mail SMTP</a></h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https://wpmailsmtp.com/\" target=\"_blank\" rel=\"noreferrer noopener\"><img width=\"699\" height=\"322\" src=\"https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-wp-mail-smtp.png\" alt=\"WP Mail SMTP is the best WordPress multisite plugin for increasing email deliverability.\" class=\"wp-image-128845\" srcset=\"https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-wp-mail-smtp.png 699w, https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-wp-mail-smtp-300x138.png 300w, https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-wp-mail-smtp-600x276.png 600w\" sizes=\"(max-width: 699px) 100vw, 699px\" /></a></figure>\n\n\n\n<p><a href=\"https://wpmailsmtp.com/\" target=\"_blank\" rel=\"noopener\">WP Mail SMTP</a> is clearly the best WordPress SMTP plugin in the market and is used by over 2 million WordPress sites. The plugin was designed to enable users to send emails through WordPress and to ensure optimal deliverability. It’s a powerful plugin that helps you reach users&#8217; inboxes, so your email marketing campaigns are more impactful.</p>\n\n\n\n<p>With WP Mail SMTP multisite, you can easily specify different email accounts for each site in your network. This enables you to track your emails and view the email logs and reports for each of your subsites right from your Network Admin dashboard.</p>\n\n\n\n<p>One thing that makes WP Mail SMTP stand out from similar plugins is that it’s super easy to set up and use.</p>\n\n\n\n<p><strong>Pricing</strong>: Starts at $49/year.</p>\n\n\n\n<h3 id=\"aioseo-6-infinitewp\">6. <a href=\"https://aioseo.com/recommends/infinitewp/\" target=\"_blank\" rel=\"noopener\">InfiniteWP</a></h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https://aioseo.com/recommends/infinitewp/\" target=\"_blank\" rel=\"noreferrer noopener\"><img width=\"699\" height=\"369\" src=\"https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-infinitewp.png\" alt=\"InfiniteWP is a powerful WordPress multisite plugin that enables you to easily manage several websites from a single dashboard.\" class=\"wp-image-128846\" srcset=\"https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-infinitewp.png 699w, https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-infinitewp-300x158.png 300w, https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-infinitewp-600x317.png 600w\" sizes=\"(max-width: 699px) 100vw, 699px\" /></a></figure>\n\n\n\n<p><a href=\"https://aioseo.com/recommends/infinitewp/\" target=\"_blank\" rel=\"noopener\">InfiniteWP</a> is an invaluable tool if you run a multisite network or manage several WordPress sites. It was designed to let you easily manage essential components of your WordPress site, such as plugins, themes, and core updates, all from a single dashboard.</p>\n\n\n\n<p>In essence, InfiniteWP is a plugin that helps you manage all your sites from a single dashboard. It gives you ultimate control over all the sites in your network.&nbsp;</p>\n\n\n\n<p>While the free version comes with a few features (like controlling updates), going premium unlocks beast mode. You get features like on-demand backups, site migrations, staging, post and page publishing, malware scanning, and more.</p>\n\n\n\n<p><strong>Pricing</strong>: Starts at $147/year for 10 sites.</p>\n\n\n\n<h3 id=\"aioseo-7-seedprod\">7. <a href=\"https://www.seedprod.com/\" target=\"_blank\" rel=\"noopener\">SeedProd</a></h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https://www.seedprod.com/\" target=\"_blank\" rel=\"noreferrer noopener\"><img width=\"706\" height=\"400\" src=\"https://aioseo.com/wp-content/uploads/2020/06/best-free-wordpress-plugins-seedprod.png\" alt=\"SeedProd is one of the best WordPress page builder plugins on the market.\" class=\"wp-image-99505\" srcset=\"https://aioseo.com/wp-content/uploads/2020/06/best-free-wordpress-plugins-seedprod.png 706w, https://aioseo.com/wp-content/uploads/2020/06/best-free-wordpress-plugins-seedprod-300x170.png 300w, https://aioseo.com/wp-content/uploads/2020/06/best-free-wordpress-plugins-seedprod-600x340.png 600w\" sizes=\"(max-width: 706px) 100vw, 706px\" /></a></figure>\n\n\n\n<p>With over 1 million users, <a href=\"https://www.seedprod.com/\" target=\"_blank\" rel=\"noopener\">SeedProd</a> is one of the best drag-and-drop website builders on the market. It’s a versatile builder that easily enables you to create custom themes, landing pages, coming soon pages, sales funnels, maintenance mode pages, and more.</p>\n\n\n\n<p>With its easy drag-and-drop builder, SeedProd makes it easy to create and customize any type of page on your network of sites. And if you don’t have any designing chops or simply don’t have the time to create custom pages, you can use any 200+ templates to make your job easier.</p>\n\n\n\n<p><strong>Pricing</strong>: Starts at $39.50/year.</p>\n\n\n\n<h3 id=\"aioseo-10-wp-rocket\">8. <a href=\"https://aioseo.com/recommends/wp-rocket/\" target=\"_blank\" rel=\"noopener nofollow\">WP Rocket</a></h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https://aioseo.com/recommends/wp-rocket/\" target=\"_blank\" rel=\"noreferrer noopener\"><img width=\"700\" height=\"377\" src=\"https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-wp-rocket-1.png\" alt=\"WP Rocket is one of the best caching plugins for WordPress.\" class=\"wp-image-128853\" srcset=\"https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-wp-rocket-1.png 700w, https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-wp-rocket-1-300x162.png 300w, https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-wp-rocket-1-600x323.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></a></figure>\n\n\n\n<p><a href=\"https://aioseo.com/recommends/wp-rocket/\" target=\"_blank\" rel=\"noopener nofollow\">WP Rocket</a> is one of the best caching plugins for WordPress.</p>\n\n\n\n<p>Because running multiple sites on a single installation can negatively impact site speed and performance, optimizing for speed is crucial. WP Rocket helps you do just that without you having to hire professionals.</p>\n\n\n\n<p>One element you’ll love with WP Rocket is that it goes to work as soon as you install and activate it. All you have to do is configure your caching options according to your needs, and you’re good to go.&nbsp;</p>\n\n\n\n<p>What makes WP Rocket one of the <a href=\"https://aioseo.com/best-wordpress-cache-plugin/\">best WordPress caching plugins</a> apart from other caching plugins is that it comes with advanced features. Examples include page caching, cache preloading, static file compression, browser caching, and more.</p>\n\n\n\n<p><strong>Pricing</strong>: Starts at $49/year.</p>\n\n\n\n<h3 id=\"aioseo-11-duplicator\">9. <a href=\"https://aioseo.com/recommends/duplicator-pro/\" target=\"_blank\" rel=\"noopener nofollow\">Duplicator</a></h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https://aioseo.com/recommends/duplicator-pro/\" target=\"_blank\" rel=\"noreferrer noopener\"><img width=\"700\" height=\"380\" src=\"https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-duplicator.png\" alt=\"Duplicator is a WordPress multisite plugin that makes it super easy to make migrate your sites.\" class=\"wp-image-128854\" srcset=\"https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-duplicator.png 700w, https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-duplicator-300x163.png 300w, https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-duplicator-600x326.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></a></figure>\n\n\n\n<p><a href=\"https://aioseo.com/recommends/duplicator-pro/\" target=\"_blank\" rel=\"noopener nofollow\">Duplicator</a> is a WordPress plugin designed to make migrations easier. You can use it to move your WordPress site from one server (or hosting account) to another. The plugin is super easy to use as it facilitates the easy downloading and uploading of your website files. It lets you easily download all of your website&#8217;s files and upload them to your new server.</p>\n\n\n\n<p>There is a free version of Duplicator that you can use to copy your entire multisite network. However, to completely migrate a network of sites (re-install the sites on a new server), you’ll need to unlock more features by upgrading to the premium version. In most cases, migrating an entire WordPress multisite network can be a nightmare, but Duplicator takes the stress out of the process and simplifies it.</p>\n\n\n\n<p>Pricing: Starts at $69/year.</p>\n\n\n\n<h3 id=\"aioseo-8-members\">10. <a href=\"https://wordpress.org/plugins/members/\" target=\"_blank\" rel=\"noopener nofollow\">Members</a></h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https://wordpress.org/plugins/members/\" target=\"_blank\" rel=\"noreferrer noopener\"><img width=\"700\" height=\"313\" src=\"https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-members.png\" alt=\"Members is one of the best WordPress multisite plugins for managing user roles.\" class=\"wp-image-128850\" srcset=\"https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-members.png 700w, https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-members-300x134.png 300w, https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-members-600x268.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></a></figure>\n\n\n\n<p><a href=\"https://wordpress.org/plugins/members/\" target=\"_blank\" rel=\"noopener nofollow\">Members</a> is one of the best WordPress multisite plugins when it comes to user role administration. Created by the team behind MemberPress, the <a href=\"https://aioseo.com/best-membership-plugin-for-wordpress/\" title=\"The Best Membership Plugin for WordPress (Top 7 Compared)\">best WordPress membership plugin</a>, you can rest assured this is a quality plugin.</p>\n\n\n\n<p>The plugin enables you to easily create, manage, and change user roles across your network of WordPress sites. In addition, you can use the plugin to create custom user roles and grant them specific permissions to enhance security.</p>\n\n\n\n<p>If you’re running a network of WordPress sites with many users, then Members is definitely a plugin to consider.</p>\n\n\n\n<p>Pricing: Free.</p>\n\n\n\n<h3 id=\"aioseo-9-multisite-language-switcher\">11. <a href=\"https://wordpress.org/plugins/multisite-language-switcher/\" target=\"_blank\" rel=\"noopener nofollow\">Multisite Language Switcher</a></h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https://wordpress.org/plugins/multisite-language-switcher/\" target=\"_blank\" rel=\"noreferrer noopener\"><img width=\"700\" height=\"313\" src=\"https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-multilanguage-switcher.png\" alt=\"Multisite Language Switcher makes your sites multilingual. \" class=\"wp-image-128851\" srcset=\"https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-multilanguage-switcher.png 700w, https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-multilanguage-switcher-300x134.png 300w, https://aioseo.com/wp-content/uploads/2022/10/best-wordpress-multisite-plugins-multilanguage-switcher-600x268.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></a></figure>\n\n\n\n<p><a href=\"https://wordpress.org/plugins/multisite-language-switcher/\" target=\"_blank\" rel=\"noopener nofollow\">Multisite Language Switcher</a> is an essential multisite plugin that adds multilingual capabilities to your multisite network. While there are many plugins that can help you create multilingual WordPress sites, Multisite Language Switcher was developed specifically for WordPress multisite.</p>\n\n\n\n<p>The plugin allows you to handle translations easily across your multisite network. You can manage translations for <a href=\"https://aioseo.com/posts-vs-pages-in-wordpress/\" title=\"Posts vs. Pages in WordPress — Everything You Need to Know\">pages or posts</a>, taxonomies, tags, and more. You can do this for individual sites or across your entire network of sites.</p>\n\n\n\n<p><strong>Pricing</strong>: Free</p>\n\n\n\n<h2 id=\"aioseo-the-best-wordpress-multisite-plugin-our-top-pick\">The Best WordPress Multisite Plugin: Our Top Pick</h2>\n\n\n\n<p>If you’re looking for the best WordPress multisite plugin to boost your visibility on SERPs and improve your organic CTR, then <a href=\"https://aioseo.com/pricing/\" title=\"Pricing\">AIOSEO</a> is it. The plugin is super easy to use and has many SEO features to help you rank your website. Plus, you don’t need any technical or coding skills to know how to use it.</p>\n\n\n\n<p>However, if you’re looking for a WordPress multisite plugin designed to help you manage your network of sites, then <a href=\"https://aioseo.com/recommends/infinitewp/\" target=\"_blank\" rel=\"noopener nofollow\">InfiniteWP</a> could be it. And for lead generation, consider <a href=\"https://optinmonster.com/\" target=\"_blank\" rel=\"noopener\">OptinMonster</a> and <a href=\"https://wpforms.com/\" target=\"_blank\" rel=\"noopener\">WPForms</a>.</p>\n\n\n\n<p>We hope this post helped you find the best WordPress multisite plugin. Once you’ve installed and activated the ones you need, you may also want to check out other articles on our blog. An excellent example is our expertly curated list of the <a href=\"https://aioseo.com/best-wordpress-schema-generator-plugins/\" title=\"6 Best WordPress Schema Generator Plugins [Compared]\">best WordPress schema generator plugins</a>. You may also be interested in our tips for <a href=\"https://aioseo.com/guide-to-wordpress-multisite-seo/\" title=\"A Complete Beginner-Friendly Guide to WordPress Multisite SEO\">boosting Multisite SEO</a>.</p>\n\n\n\n<p>If you found this article helpful, then please subscribe to our <a href=\"https://www.youtube.com/c/AIOSEO\" target=\"_blank\" rel=\"noopener nofollow\">YouTube Channel</a>. You’ll find many more helpful tutorials there. You can also follow us on <a href=\"https://twitter.com/aioseopack\" target=\"_blank\" rel=\"noopener nofollow\">Twitter</a>, <a href=\"https://www.linkedin.com/company/aioseo/\" target=\"_blank\" rel=\"noopener nofollow\">LinkedIn</a>, or <a href=\"https://facebook.com/aioseopack/\" target=\"_blank\" rel=\"noopener nofollow\">Facebook</a> to stay in the loop.</p>The post <a href=\"https://aioseo.com/best-wordpress-multisite-plugins/\">10+ WordPress Multisite Plugins You Need in 2023 (Expert Picks)</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:57:\"https://aioseo.com/best-wordpress-multisite-plugins/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:7;a:6:{s:4:\"data\";s:85:\"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:61:\"A Complete Beginner-Friendly Guide to WordPress Multisite SEO\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:128:\"https://aioseo.com/guide-to-wordpress-multisite-seo/?utm_source=rss&utm_medium=rss&utm_campaign=guide-to-wordpress-multisite-seo\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:60:\"https://aioseo.com/guide-to-wordpress-multisite-seo/#respond\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 27 Oct 2022 15:37:31 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:5:{i:0;a:5:{s:4:\"data\";s:4:\"Blog\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"SEO Tips\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:13:\"multisite seo\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:19:\"WordPress Multisite\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:23:\"WordPress multisite SEO\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"https://aioseo.com/?p=130306\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:463:\"<p>Would you like to know how to do WordPress multisite SEO correctly? If you run a network of WordPress sites, managing their search engine optimization (SEO) can be pretty challenging and time-consuming. But, with WordPress multisite, you can manage all&#8230;</p>\nThe post <a href=\"https://aioseo.com/guide-to-wordpress-multisite-seo/\">A Complete Beginner-Friendly Guide to WordPress Multisite SEO</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Kato Nkhoma\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:18826:\"<p>Would you like to know how to do WordPress multisite SEO correctly?</p>\n\n\n\n<p>If you run a network of WordPress sites, managing their search engine optimization (SEO) can be pretty challenging and time-consuming. But, with WordPress multisite, you can manage all your websites from a single dashboard.&nbsp;</p>\n\n\n\n<p>In this article, we’ll show you how to ensure your WordPress multisite SEO is on point. And that’s minus the sweat.</p>\n\n\n\n<div class=\"wp-container-8 wp-block-group aioseo-table-of-contents has-theme-info-background-color has-background\"><div class=\"wp-block-group__inner-container\">\n<p>In This Article</p>\n\n\n\n<div class=\"wp-block-aioseo-table-of-contents\"><ul><li><a href=\"#aioseo-what-is-wordpress-multisite\">What is a WordPress Multisite?</a><ul><li><a href=\"#aioseo-why-use-wordpress-multisite\">Why Use WordPress Multisite?</a></li></ul></li><li><a href=\"#aioseo-guide-to-wordpress-multisite-seo\">Guide to WordPress Multisite SEO</a><ul><li><a href=\"#aioseo-use-the-right-multisite-seo-plugin\">Use the Right Multisite SEO Plugin</a></li><li><a href=\"#aioseo-implement-the-right-site-structure\">Implement the Right Site Structure</a><ul></ul></li><li><a href=\"#aioseo-edit-and-optimize-your-robots-txt-files\">Edit and Optimize Your Robots.txt Files</a></li><li><a href=\"#aioseo-replicate-winning-seo-settings-from-other-sites\">Replicate Winning SEO Settings from Other Sites</a></li><li><a href=\"#aioseo-avoid-duplicate-content-and-keyword-cannibalization\">Avoid Duplicate Content and Keyword Cannibalization</a></li><li><a href=\"#aioseo-follow-wordpress-seo-best-practices\">Follow WordPress SEO Best Practices</a></li></ul></li><li><a href=\"#aioseo-wordpress-multisite-seo-not-as-difficult-as-you-may-think\">WordPress Multisite SEO: Not As Difficult As You May Think</a></li></ul></div>\n</div></div>\n\n\n\n<h2 id=\"aioseo-what-is-wordpress-multisite\">What is a WordPress Multisite?</h2>\n\n\n\n<p>Multisite is a feature of WordPress that enables you to build and run multiple websites using the same WordPress installation. This feature allows you to manage several different WordPress sites from a single dashboard. This is a huge time-saver as it would take you forever to install themes and plugins and manage other essential aspects of each website individually.</p>\n\n\n\n<h3 id=\"aioseo-why-use-wordpress-multisite\">Why Use WordPress Multisite?</h3>\n\n\n\n<p><a href=\"https://aioseo.com/what-is-wordpress-multisite/\" title=\"What is WordPress Multisite? A Simple Beginner’s Guide to Multisite Networks\">WordPress multisite networks</a> are an excellent option for those who want to manage separate sites from one dashboard. This network of sites can be used by corporations, schools, universities, news outlets, online businesses, and more.</p>\n\n\n\n<p>As a blogger, you can even use multisite to create your own network of blogs on a single WordPress installation. This setup is especially great for affiliate marketers who run informational blogs, as it helps streamline the process of adding and managing sites to their portfolio of sites.</p>\n\n\n\n<h2 id=\"aioseo-guide-to-wordpress-multisite-seo\">Guide to WordPress Multisite SEO</h2>\n\n\n\n<p>One of the most important questions people ask when considering a multisite network is whether this makes SEO more complex.</p>\n\n\n\n<p>Of course, one of the biggest concerns is that WordPress multisite SEO will become more complicated with each new site added to the network.</p>\n\n\n\n<p>However, this doesn’t have to be the case if you know how to manage WordPress multisite SEO. Here are a few tips to help you do just that:</p>\n\n\n\n<h3 id=\"aioseo-use-the-right-multisite-seo-plugin\">Use the Right Multisite SEO Plugin</h3>\n\n\n\n<p>One of the most important steps to proper WordPress multisite SEO is installing the right SEO plugin to help manage SEO across your network of sites.&nbsp;</p>\n\n\n\n<p>And one of the best WordPress multisite SEO plugins on the market is <a href=\"https://aioseo.com/pricing/\" title=\"Pricing\">All In One SEO</a> (AIOSEO).</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"311\" src=\"https://aioseo.com/wp-content/uploads/2022/06/adding-seo-keywords-aioseo.png\" alt=\"AIOSEO is a powerful tool that makes it easy to win at WordPress multisite SEO.\" class=\"wp-image-96547\" srcset=\"https://aioseo.com/wp-content/uploads/2022/06/adding-seo-keywords-aioseo.png 700w, https://aioseo.com/wp-content/uploads/2022/06/adding-seo-keywords-aioseo-300x133.png 300w, https://aioseo.com/wp-content/uploads/2022/06/adding-seo-keywords-aioseo-600x267.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p><a href=\"https://aioseo.com/pricing/\" title=\"Pricing\">AIOSEO</a> is undoubtedly one of the best WordPress SEO plugins on the market. As a testament to that, the plugin has been downloaded over 100 million times. It’s trusted by millions of savvy marketers to help them rank their sites and drive targeted traffic. The plugin has many powerful SEO features designed to help you optimize your website to dominate the SERPs (Search Engine Result Pages) and grow your web presence.</p>\n\n\n\n<p>For detailed instructions on installing AIOSEO, check out our <a href=\"https://aioseo.com/docs/installing-all-in-one-seo-pro/\" title=\"Installing All in One SEO Pro\">step-by-step installation guide</a>.</p>\n\n\n\n<p>AIOSEO is the perfect plugin for WordPress multisite because it was built with multisite networks in mind. And that’s why it includes a revolutionary WordPress multisite module to help you simplify setting up SEO on your network of sites.</p>\n\n\n\n<p>The plugin also comes with a powerful <strong>Domain Activations</strong> box that makes it easy to manage your AIOSEO license across all the different sites in your network.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"369\" src=\"https://aioseo.com/wp-content/uploads/2022/09/multisite-domain-activations.png\" alt=\"The Domains Activation box makes it super easy to activate or deactivate your license on any site in your network.\" class=\"wp-image-124851\" srcset=\"https://aioseo.com/wp-content/uploads/2022/09/multisite-domain-activations.png 700w, https://aioseo.com/wp-content/uploads/2022/09/multisite-domain-activations-300x158.png 300w, https://aioseo.com/wp-content/uploads/2022/09/multisite-domain-activations-600x316.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>You can activate or deactivate AIOSEO on any site from the <strong>Domains Activation</strong> box, saving you time as you won’t have to visit each individual site.</p>\n\n\n\n<p>With AIOSEO, WordPress multisite SEO becomes much easier. Plus, the plugin is super easy to use, even on a multisite network.&nbsp;&nbsp;&nbsp;</p>\n\n\n\n<p>Besides an SEO plugin, ensure you get <a href=\"https://aioseo.com/best-wordpress-multisite-plugins/\" title=\"10+ WordPress Multisite Plugins You Need in 2023 (Expert Picks)\">the right WordPress plugins for multisite installations</a>. These will make all aspects of running your multisite network much easier.</p>\n\n\n\n<h3 id=\"aioseo-implement-the-right-site-structure\">Implement the Right Site Structure</h3>\n\n\n\n<p>Another essential aspect of winning at WordPress multisite SEO is to <a href=\"https://www.wpbeginner.com/glossary/multisite/\">set up your multisite network the right way</a>. If you haven’t set up your network of sites yet, you can choose whether to use subsites as subdomains or subdirectories. Each has its SEO advantages and disadvantages.</p>\n\n\n\n<h4 id=\"aioseo-subdomains\">Subdomains</h4>\n\n\n\n<p>A subdomain can be considered a child of the root domain. It’s considered a part of the primary domain, and the URL structure has the domain name of the site in front of the URL.&nbsp;</p>\n\n\n\n<p><strong><em>site1.primarydomain.com</em></strong></p>\n\n\n\n<p>While your main site is:</p>\n\n\n\n<p><strong><em>www.primarydomain.com</em></strong></p>\n\n\n\n<p>Despite the primary domain being the same, search engines see these two sites as separate entities. As a result, even though there may be links between them, their backlink profiles are also considered separate. This can usually result in backlink dilution.</p>\n\n\n\n<p>The advantage of subdomains is that they make it easier to manage many sites and make for a more positive UX.</p>\n\n\n\n<h4 id=\"aioseo-subsites\">Subsites</h4>\n\n\n\n<p>A subdirectory is a pathway to another website that resides within your primary website. As such, while a subdomain precedes the root domain in a URL, a subdirectory follows it.</p>\n\n\n\n<p><strong><em>www.primarydomain.com/site1/&nbsp;&nbsp;</em></strong></p>\n\n\n\n<p>One of the most significant SEO benefits of using subdirectories is that they consolidate all your SEO efforts, as each individual site’s gains contribute to the entire network. However, URL structure can get quite complicated as the network grows.</p>\n\n\n\n<p>So, between subdomains and subdirectories, which structure is best for WordPress multisite SEO?</p>\n\n\n\n<p>Unfortunately, the answer isn’t clear-cut. It all depends on your website’s needs.&nbsp;</p>\n\n\n\n<p>However, here’s an interesting video by John Mueller, Google’s Search Advocate, explaining the difference between the 2 and the SEO implications:</p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"English Google Webmaster Central office-hours hangout\" width=\"500\" height=\"281\" src=\"https://www.youtube.com/embed/onNwqFa-e_s?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen></iframe>\n</div></figure>\n\n\n\n<h4 id=\"aioseo-custom-domain-names\">Custom Domain Names</h4>\n\n\n\n<p>Besides the 2 site structures above, you can also create a multisite network <a href=\"https://www.wpbeginner.com/wp-tutorials/how-to-create-a-wordpress-multisite-with-different-domains/\">using custom domain names</a>.&nbsp;This is sometimes referred to as domain mapping.&nbsp;</p>\n\n\n\n<p>When you create a WordPress multisite network by creating custom domains, search engines will treat each subsite as a separate website. Fortunately, you can still manage your SEO from a single dashboard, as AIOSEO also supports multisite networks that use custom domains.</p>\n\n\n\n<h3 id=\"aioseo-edit-and-optimize-your-robots-txt-files\">Edit and Optimize Your Robots.txt Files</h3>\n\n\n\n<p>Getting your content crawled and indexed by search engines is a crucial part of ranking. That’s why you must give your important sites and pages the best possible chance to get into Google’s index.</p>\n\n\n\n<p>To do that, you must optimize your robots.txt files.&nbsp;</p>\n\n\n\n<p>Optimizing all your site’s robots.txt files can be a huge time suck if you run an extensive network of WordPress sites. It would be best if you had a tool that enables you to do all the heavy lifting from a single dashboard.&nbsp;</p>\n\n\n\n<p>Thankfully, this is super easy with AIOSEO. Our multisite feature enables you to edit the robots.txt files of all your sites individually or corporately.&nbsp;</p>\n\n\n\n<p>To do that, go to your <strong>Network Admin Dashboard » AIOSEO Dashboard » Network Tools</strong>.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"420\" src=\"https://aioseo.com/wp-content/uploads/2022/09/multisite-robotstxt-1.png\" alt=\"Editing your robots.txt files on an individual site in your network  makes WordPress multisite SEO easy.\" class=\"wp-image-124868\" srcset=\"https://aioseo.com/wp-content/uploads/2022/09/multisite-robotstxt-1.png 700w, https://aioseo.com/wp-content/uploads/2022/09/multisite-robotstxt-1-300x180.png 300w, https://aioseo.com/wp-content/uploads/2022/09/multisite-robotstxt-1-600x360.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>Here, you can select a site and instantly see a preview of its robots.txt file. You can also change the robots.txt rules for that site right from the network admin area.&nbsp;</p>\n\n\n\n<p>To set rules that affect all the sites in your network, select <strong>Network Admin</strong> instead of one particular site.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"399\" src=\"https://aioseo.com/wp-content/uploads/2022/09/multisite-network-robotstxt.png\" alt=\"You can also apply network wide robots.txt settings from your dashboard.\" class=\"wp-image-124867\" srcset=\"https://aioseo.com/wp-content/uploads/2022/09/multisite-network-robotstxt.png 700w, https://aioseo.com/wp-content/uploads/2022/09/multisite-network-robotstxt-300x171.png 300w, https://aioseo.com/wp-content/uploads/2022/09/multisite-network-robotstxt-600x342.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>For detailed instructions on how to edit a robots.txt file in WordPress, check our <a href=\"https://aioseo.com/how-to-edit-a-robots-txt-file-in-wordpress/\">step-by-step guide</a>.</p>\n\n\n\n<h3 id=\"aioseo-replicate-winning-seo-settings-from-other-sites\">Replicate Winning SEO Settings from Other Sites</h3>\n\n\n\n<p>Another hack to getting quick SEO wins when running a multisite network is to replicate the SEO settings of your best-performing sites.</p>\n\n\n\n<p>Again, this is an easy task with a plugin like AIOSEO.</p>\n\n\n\n<p>To do this, click on the <strong>Import/Export</strong> tab in the <strong>Network Tools</strong> section.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"699\" height=\"350\" src=\"https://aioseo.com/wp-content/uploads/2022/09/multisite-import-settings.png\" alt=\"You can replicate winning SEO settings from one site to another using the Import/Export tool.\" class=\"wp-image-124869\" srcset=\"https://aioseo.com/wp-content/uploads/2022/09/multisite-import-settings.png 699w, https://aioseo.com/wp-content/uploads/2022/09/multisite-import-settings-300x150.png 300w, https://aioseo.com/wp-content/uploads/2022/09/multisite-import-settings-600x300.png 600w\" sizes=\"(max-width: 699px) 100vw, 699px\" /></figure>\n\n\n\n<p>This feature lets you easily download a file with SEO settings you want to replicate so you can upload them to any of your other sites.&nbsp;</p>\n\n\n\n<p>Besides importing and exporting SEO settings, you can also import settings from other plugins and export them to any site in your network.</p>\n\n\n\n<p>And if you’re adding a new site to your network, importing the SEO settings of an already optimized site is also easy. Simply add a new site as you usually would, then select the site from which you’d like to import the settings.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"453\" src=\"https://aioseo.com/wp-content/uploads/2022/09/multisite-new-site-seo-settings.png\" alt=\"You can add winning SEO settings to a new site as you add it to your network.\" class=\"wp-image-124872\" srcset=\"https://aioseo.com/wp-content/uploads/2022/09/multisite-new-site-seo-settings.png 700w, https://aioseo.com/wp-content/uploads/2022/09/multisite-new-site-seo-settings-300x194.png 300w, https://aioseo.com/wp-content/uploads/2022/09/multisite-new-site-seo-settings-600x388.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>The SEO settings will be automatically replicated on your new site. This helps your site gain traction on SERPs (Search Engine Result Pages) faster.</p>\n\n\n\n<h3 id=\"aioseo-avoid-duplicate-content-and-keyword-cannibalization\">Avoid Duplicate Content and Keyword Cannibalization</h3>\n\n\n\n<p>One of the biggest SEO dangers of running a WordPress multisite network is duplicate content. This is content search engines think appears on multiple web pages, either exactly the same or closely similar.&nbsp;</p>\n\n\n\n<p>Another issue to watch out for if some of your sites publish similar content is keyword cannibalization. The first step to ensure this does not happen is to be extra careful when doing keyword research for your sites. Make sure no site targets a keyword other sites are targeting.&nbsp;</p>\n\n\n\n<p>Both duplicate content and keyword cannibalization can cause serious SEO issues for your sites. Examples include indexation issues, diluted rankings, and poor <a href=\"https://aioseo.com/ways-to-increase-your-organic-clickthrough-rates/\">organic CTRs</a>, among others.</p>\n\n\n\n<p>That’s why it’s important to watch out for duplicate content and keyword cannibalization when creating your content strategy.</p>\n\n\n\n<h3 id=\"aioseo-follow-wordpress-seo-best-practices\">Follow WordPress SEO Best Practices</h3>\n\n\n\n<p>Despite multisite being different from a single WordPress installation setup, both follow the same SEO principles. Some of the most important ones include the following:</p>\n\n\n\n<ul><li>Create XML Sitemaps for each site and submit them to Google Search Console</li><li>Optimize your SEO title tags and meta descriptions</li><li>Add schema markup for featured and rich snippets</li><li>Create high-quality, helpful content</li><li>Get the right Web hosting for multisite installations</li></ul>\n\n\n\n<p>If you have different website admins for each website, make sure they’re familiar with <a href=\"https://aioseo.com/seo-best-practices/\">SEO best practices</a>. This helps ensure each website is optimized correctly and stands a better chance of ranking in search.</p>\n\n\n\n<h2 id=\"aioseo-wordpress-multisite-seo-not-as-difficult-as-you-may-think\">WordPress Multisite SEO: Not As Difficult As You May Think</h2>\n\n\n\n<p>When people hear about WordPress multisite, they usually think that optimizing their network of sites for SEO becomes even more complicated.</p>\n\n\n\n<p>But that’s not the case.&nbsp;</p>\n\n\n\n<p>WordPress multisite SEO isn’t something to be afraid of. If you cover all the bases we mentioned above, you should get good results for your SEO. Plus, most tasks should be much easier with the right WordPress multisite SEO plugin.</p>\n\n\n\n<p>We hope this article has helped you learn how to do WordPress multisite SEO. You may also want to check out our guides on <a href=\"https://aioseo.com/how-to-add-an-faq-section-in-wordpress-2-super-easy-ways/\">how to add FAQ sections in WordPress</a> or <a href=\"https://aioseo.com/how-to-add-emojis-to-your-seo-titles-and-meta-descriptions/\">how to add emojis to your SEO titles and meta descriptions</a>.</p>\n\n\n\n<p>If you found this article helpful, then please subscribe to our <a href=\"https://www.youtube.com/c/AIOSEO\">YouTube Channel</a>. You’ll find many more helpful tutorials there. You can also follow us on <a href=\"https://twitter.com/aioseopack\">Twitter</a>, <a href=\"https://www.linkedin.com/company/aioseo/\">LinkedIn</a>, or <a href=\"https://facebook.com/aioseopack/\">Facebook</a> to stay in the loop.</p>The post <a href=\"https://aioseo.com/guide-to-wordpress-multisite-seo/\">A Complete Beginner-Friendly Guide to WordPress Multisite SEO</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:57:\"https://aioseo.com/guide-to-wordpress-multisite-seo/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:8;a:6:{s:4:\"data\";s:79:\"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:78:\"What is WordPress Multisite? A Simple Beginner’s Guide to Multisite Networks\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:118:\"https://aioseo.com/what-is-wordpress-multisite/?utm_source=rss&utm_medium=rss&utm_campaign=what-is-wordpress-multisite\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:56:\"https://aioseo.com/what-is-wordpress-multisite/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 24 Oct 2022 16:53:31 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:3:{i:0;a:5:{s:4:\"data\";s:4:\"Blog\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:28:\"What is WordPress multisite?\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:30:\"WordPress multisite definition\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"https://aioseo.com/?p=130025\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:457:\"<p>What is WordPress multisite? If you&#8217;re managing multiple WordPress sites, you know how laborious it is to switch between all your sites. The good news is you can do that from a single dashboard if you set up WordPress multisite.&#8230;</p>\nThe post <a href=\"https://aioseo.com/what-is-wordpress-multisite/\">What is WordPress Multisite? A Simple Beginner’s Guide to Multisite Networks</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Kato Nkhoma\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:27335:\"<p>What is WordPress multisite?</p>\n\n\n\n<p>If you&#8217;re managing multiple WordPress sites, you know how laborious it is to switch between all your sites. The good news is you can do that from a single dashboard if you set up WordPress multisite.</p>\n\n\n\n<p>In this article, we&#8217;ll demystify WordPress multisite to help you evaluate whether it is a good solution for your business; and show you how to install it.</p>\n\n\n\n<div class=\"wp-container-9 wp-block-group aioseo-table-of-contents has-theme-info-background-color has-background\"><div class=\"wp-block-group__inner-container\">\n<p>In This Article</p>\n\n\n\n<div class=\"wp-block-aioseo-table-of-contents\"><ul><li><a href=\"#aioseo-what-is-wordpress-multisite\">What is WordPress Multisite?</a><ul><li><a href=\"#aioseo-important-features\">Important Features</a></li><li><a href=\"#aioseo-files-and-folders\">Files and Folders</a></li><li><a href=\"#aioseo-database\">Database</a></li></ul></li><li><a href=\"#aioseo-seo-for-wordpress-multisite-its-not-that-complicated\">SEO for WordPress Multisite: It&#8217;s Not That Complicated</a><ul><li><a href=\"#aioseo-examples-of-aioseos-wordpress-multisite-seo-features\">Examples of AIOSEO&#8217;s WordPress Multisite SEO Features</a><ul><li><a href=\"#aioseo-domains-activations-box\">Domains Activations Box</a></li><li><a href=\"#aioseo-import-and-export-seo-and-plugin-settings\">Import and Export SEO and Plugin Settings</a></li></ul></li><li><a href=\"#aioseo-easily-edit-and-manage-robots-txt-files\">Easily Edit and Manage Robots.txt Files</a></li></ul></li><li><a href=\"#aioseo-who-should-use-it\">Who Should Use WordPress Multisite?</a><ul><li><a href=\"#aioseo-popular-sites-using-wordpress-multisite\">WordPress Multisite Examples: Popular Sites Running Multisite</a></li></ul></li><li><a href=\"#aioseo-how-to-install-wordpress-multisite\">How to Install WordPress Multisite on an Existing Installation</a><ul><li><a href=\"#aioseo-how-to-add-sites-on-your-multisite-network\">How to Add Sites on Your Multisite Network</a></li><li><a href=\"#aioseo-how-to-install-and-activate-themes-on-your-multisite-network\">How to Install and Activate Themes on Your Multisite Network</a></li><li><a href=\"#aioseo-how-to-install-and-activate-plugins-on-your-multisite-network\">How to Install and Activate Plugins on Your Multisite Network</a></li></ul></li><li><a href=\"#aioseo-wordpress-multisite-game-changer-if-done-right\">WordPress Multisite: Game-changer if Done Right</a></li></ul></div>\n</div></div>\n\n\n\n<h2 id=\"aioseo-what-is-wordpress-multisite\">What is WordPress Multisite?</h2>\n\n\n\n<p>Multisite is a feature that enables you to create and manage multiple websites &amp; blogs from a single WordPress installation. That means that you can manage as many sites as you want from one Dashboard. Just one.</p>\n\n\n\n<h3 id=\"aioseo-important-features\">Important Features</h3>\n\n\n\n<ul><li>It allows for a network of subdomains and directories</li><li>You can enable other users to create accounts and WordPress blogs on your multisite network</li><li>Super Admins can install themes and plugins for sites within their multisite network. However, site administrators on the network do not have that capability</li><li>Super Admins can also make changes to themes for all websites on their multisite network, while site administrators cannot</li></ul>\n\n\n\n<p>Installing, managing and updating a multisite network is not as difficult as it sounds. In fact, the installation is almost similar to a standard WordPress installation. It also has the same core files, folder structure and code base as a standard WordPress site.</p>\n\n\n\n<p>Another great thing about WordPress multisite is that all the themes and plugins on your network are stored once, regardless of how many sites are using them. That means that your server space would be smaller than if each site had its own WordPress installation.</p>\n\n\n\n<p>There are, however, a few differences between a multisite and a standard installation: the admin screens and how they are used, the files, folders and the database tables. Let’s go over them.</p>\n\n\n\n<h3 id=\"aioseo-files-and-folders\">Files and Folders</h3>\n\n\n\n<p>The wp-config.php file and the wp-uploads folder in a multisite network are slightly different from the ones in a standard WordPress installation.</p>\n\n\n\n<p>The <strong>wp-config.php</strong> file contains additional lines that activate Multisite and notify WordPress of how it functions or operates.</p>\n\n\n\n<p>The <strong>wp-uploads</strong> folder has a subfolder for each site on the network, and&nbsp;the files of each site are stored in the site’s folder, as you normally would expect to see them in the wp-uploads folder of&nbsp;a standard WordPress installation.</p>\n\n\n\n<p>At the end of the day, you don’t need to concern yourself with these differences – WordPress takes care of it for you!</p>\n\n\n\n<h3 id=\"aioseo-database\">Database</h3>\n\n\n\n<p>A standard WordPress installation has 11 database tables to store your site’s content and settings. Nine of those 11 tables are duplicated for each site on a multisite network. So the more sites you have, the more tables you’ll have.</p>\n\n\n\n<p>This is another difference you do not need to worry about.</p>\n\n\n\n<h2 id=\"aioseo-seo-for-wordpress-multisite-its-not-that-complicated\">SEO for WordPress Multisite: It&#8217;s Not That Complicated</h2>\n\n\n\n<p>I&#8217;m sure you&#8217;re wondering how complicated SEO becomes when running a network of sites. However, managing your SEO becomes easy with the right WordPress multisite SEO plugin. One of the best SEO plugins you should consider is <a href=\"https://aioseo.com/pricing/\" title=\"Pricing\">All In One SEO</a> (AIOSEO).</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https://aioseo.com/pricing/\"><img width=\"700\" height=\"311\" src=\"https://aioseo.com/wp-content/uploads/2022/06/aioseo.png\" alt=\"AIOSEO is one of the best SEO plugins on the market.\" class=\"wp-image-100113\" srcset=\"https://aioseo.com/wp-content/uploads/2022/06/aioseo.png 700w, https://aioseo.com/wp-content/uploads/2022/06/aioseo-300x133.png 300w, https://aioseo.com/wp-content/uploads/2022/06/aioseo-600x267.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></a></figure>\n\n\n\n<p><a href=\"https://aioseo.com/pricing/\" title=\"Pricing\">AIOSEO</a> is a powerful WordPress plugin that has been downloaded over 100 million times. Millions of savvy marketers use AIOSEO to help them rank their websites and drive targeted traffic. This is because the plugin has many <a href=\"https://aioseo.com/features/\" title=\"Features\">SEO features</a> and modules designed to help you create SEO-friendly websites and content. </p>\n\n\n\n<p>The best part is you can use the plugin even if you have zero coding skills.</p>\n\n\n\n<p>For detailed instructions on how to install and activate AIOSEO, check out our <a href=\"https://aioseo.com/docs/installing-all-in-one-seo-pro/\" title=\"Installing All in One SEO Pro\">installation guide</a>.</p>\n\n\n\n<p>When it comes to WordPress multisite SEO, AIOSEO is an invaluable tool to have.</p>\n\n\n\n<h3 id=\"aioseo-examples-of-aioseos-wordpress-multisite-seo-features\">Examples of AIOSEO&#8217;s WordPress Multisite SEO Features</h3>\n\n\n\n<p>Because we understand the frustrations web admins face when it comes to multisite SEO, our developers worked on some powerful features to help ease these frustrations. Examples of these include:</p>\n\n\n\n<h4 id=\"aioseo-domains-activations-box\">Domains Activations Box</h4>\n\n\n\n<p>Once you have installed AIOSEO, activating or deactivating your license across your network of sites is super easy, thanks to the <strong>Domains Activation</strong> box. You can find this by going to <strong>AIOSEO</strong> <strong>» Network Settings.</strong> </p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"369\" src=\"https://aioseo.com/wp-content/uploads/2022/09/multisite-domain-activations.png\" alt=\"The Domains Activations box makes it easy to activate or deactivate your AIOSEO licenses on your multisite network.\" class=\"wp-image-124851\" srcset=\"https://aioseo.com/wp-content/uploads/2022/09/multisite-domain-activations.png 700w, https://aioseo.com/wp-content/uploads/2022/09/multisite-domain-activations-300x158.png 300w, https://aioseo.com/wp-content/uploads/2022/09/multisite-domain-activations-600x316.png 600w\" sizes=\"(max-w